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Опыт работы

Sr. SEO Specialist

с 07.2015 по наст. время (8 лет 10 месяцев)
Charity / Non for Profits

Projects US market (Charity,Non-profits)


Responsibilities:
Responsible for brand awareness promotion, SEM strategies, technology assessment, and overall analytics deployment, tracking and improvement.
On page and off page optimization.
Sets goals, KPI's and attribution models.
Delivers and manages ad campaigns with creative story telling.
Directs and leads marketing teams.

Technical details:
Only white hat techniques were used.
All projects were created from scratch.
No CMS systems for core product were used (pure coding + on pages SEO optimization).
For blog sections Wordpress + plugins being used.

Tools:
Sets automated emails and user acquisition paths: SharpSpring,Mailchimp, etc.
Analytics, A/B testing: GA, GTM, Optimizely, Hotjar, Adwords (PPC campaigns), Google Data Studio (Interactive reporting), etc.
Link building/Semantic building: BuzzStream, Ahrefs, Majestic SEO, Google Search & Google Webmaster Tools, Kwfinder, many others.

SEO Analyst / Project Manager

с 01.2015 по 06.2015 (5 месяцев)
Logic IT Solutions (LITS), Киев (Ruby on Rails Development/ Outstaffing)

SEO Analyst / Project Manager
Projects:
Company website optimization.
Battle of the Nations , event promotion in Prague.

SEO Specialist

с 10.2013 по 02.2015 (1 год 4 месяца)
Noosphere Ventures, Киев (IT)

Jobs Search Project's (aggregators) for European and Indian markets.
Real Estate Project (aggregator)
Car Search Project (aggregator)

Responsibilities:
Internal and External Optimization
New functional development
SEM promotion
Maintain maximum effectiveness while adhering to strict deadlines and budgets
Keep up-to-date algorithms and ranking factors with constantly changing technological and search engine trends,
Only white hat techniques were used

SEO Specialist

с 09.2012 по 08.2013 (11 месяцев)
Stylus.ua, Киев (Retail)

Online-shop optimization according to search engines requirements
developing and executing a comprehensive SEO strategy
Increasing PPC conversion rate
Internal optimization (metadata analysis, text optimization according to seo requirements, etc)
Successful grey hat SEO optimization (Sape.ru etc)
Natural link building through guest post's
Semantic core composition
SMM promotion

Образование

Kyiv National University of Trade and Economics

FEMP, Киев
Высшее, с 2008 по 2014 (5 лет 9 месяцев)

Знание языков

• Английский — продвинутый
• Итальянский — начинающий

Дополнительная информация

Objective:
Work in a challenging and stable company. Developing abilities and increasing professional knowledge.

Skills and Achievements:
SEO,Google Analytics, Web Analytics, Link Building, Keyword Research, SEM, Google Adwords, Online Advertising, PPC, WordPress (Various visual add-ons/plugins), Joomla, Magento, Social Engine php, Online Marketing, Web Development, Digital Marketing, Prestashop, Joomla ,Web Design, Social Media

Full CV: https://www.visualcv.com/artem-pogoreliy