Резюме от 31 октября 2018 PRO

Ядрова Инна Игоревна

Product manager (IT)

Полная занятость.

Возраст:
37 лет
Город:
Днепр
Готов переехать в:
Киев

Контактная информация

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Опыт работы

Product Manager and Digital Marketing

с 04.2018 по наст. время (9 месяцев)
Akvantis.com.ua, Днепропетровск (Online, offline shops. Water treatment equipment)

•Defining and characterizing new requirements based on product strategy and customer needs
•Writing feature, stories and requirements documents
•Performing analysis and specification for integration with 3rd party systems: CRM, 1С,Binatel
•Researching and analyzing strategic and competitive information to constantly optimize the site and it performance.
•Marketing Strategy Management
•Budget management
•People management

Product Manager and Digital Marketing

с 05.2017 по 04.2018 (11 месяцев)
925.UA, Днепропетровск (Online jewelry store.)

•Team and roadmap and milestones;
•Prioritize team's work. Manage the backlog of features;
•Manage the daily workflow with a team of developers and designers.
•Define and analyze metrics for product's success;
•Team offerings meet revenue targets;
•Milestones and budget control;
•People management. (8 persons:development team, marketing team)
•Launch of advertising campaigns

Team lead of internet marketing

с 04.2014 по 03.2017 (2 года 11 месяцев)
COMFY.UA, Днепропетровск (Online. Retail)

•People management.(6 persons)
•Developing integrated marketing campaigns across marketing disciplines.
•Inspecting layouts, advertising copies, editing scripts, audio, video tapes and other
•promotional material to meet the specifications.
•Ad Campaign Management: planning a budget and publication
•schedule, generating creatives, managing designer and IT resources to execute the
•plan. Reporting campaign results.
•Managing traffic and inventory availabilities to optimize return.
•Research & implementation of digital advertising

Business Analyst (Ecommerce projects)/ Product manager

с 12.2011 по 12.2013 (2 года)
OWOX, Днепропетровск (IT development)

Business Analyst (Ecommerce projects)

•Design and development of Metrics systems for data collection
•Identify and analyze the key indicators of site
•Preparation of technical specifications for programmers
•Demonstration of the analysis results
•Trends and new web analytics tools constant discovering
•Incoming requests processing
•Initial consultation on products and company services
•Implementing company product demonstrations by Skype
•Regular consultation of existing customers in order to increase the efficiency of their online stores

Product Manager (rozetka.ua)

•Communication with the customer (rozetka team)
•Writing technical specifications for the front-end and back-end, and other technical documentation;
• Prototyping of the product and functionality with the designer;
•Organization of the work process for the project, the distribution of tasks within the team
•Reporting, statistics, metrics on team performance;
•Conversion of customers' wishes into technical requirements for the team;
•Planning, monitoring, evaluating the performance of tasks: plan \ fact;
•Work with several projects simultaneously; (web site, mobile version of the site, mobile application)
•Maintaining workflows (Agile. Scrum.Kanban methodology)
•Maintenance of the support department


Образование

Kyiv National University of Culture & Arts, Management

Management, Kyiv
Высшее, с 09.1999 по 06.2004 (4 года 9 месяцев)


Знание языков

  • Английский — средний
  • Русский — свободно

Дополнительная информация

2013 – Google Analytics Individual Qualification
2015 - Project Management
2013 - Html/СSS (basic)
2014- SEO (Search Engine Optimization)


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