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Опыт работы

CEO & Strategic Marketing Consultant

с 09.2017 по наст. время (6 лет 9 месяцев)
IT & Marketing

Sondora Marketing (https://sondoramarketing.com) is an award-winning Boutique Digital Marketing Agency and a Strategic Marketing Consulting Firm with its Headquarters in Lugano (CH), and overseas remote teams in Denver (US), London (UK), Odesa (Ukraine).

Serves both B2B and B2C markets in Europe and North America.

Direct reports: 20 in Switzerland, Italy, USA, UK, Taiwan, Ukraine.

Industries: Healthcare, OEM, Travel, Technology, Beauty, Apparel & Fashion, Commodities, Manufacturing, other.

Key responsibilities:
• Develop and execute the marketing strategy, incl. Lead generation, customer acquisition, branding strategy, value proposition & USP development for the agency and its clients;
• Set long- and short-term goals and objectives.
• Improve business models, revenue structures, talent acquisition, and culture.
• Guide internal team resources, as well as outside agency partners, in the thoughtful implementation of the digital marketing strategies and campaigns developed for the agency clients;
• Continuously analyze the markets and identify new go-to markets in Europe and North America for scaling the business and reaching the goals;
• The operating model improvements including complete digitalization redesign;
• Budgeting, cashflow management;
• Hands-on experience in management consulting, project management, running digital marketing campaigns for selected clients, including SEO, online advertising, funnels design, marketing automation, other.

Chief Marketing Officer & CBDO

с 09.2015 по 09.2016 (1 год)
CHARGEEE SA, Lugano, Switzerland (IT & OEM)

Chargeee was an innovative startup that had developed a revolutionary electric car smart charging technology. The company is closed due to internal reasons.

Head of Global Business Development, Tubular Division

с 09.2008 по 09.2016 (8 лет)
DUFERCO SA, Lugano, Switzerland (Steel Trading)

Duferco SA (www.duferco.com) is the largest steel trading company globally, with over 3,500 employees and overseas offices in 54 countries. Sales revenue - $8.3bln (2017).
Direct Reports: 21 in EU, North America, Latin America, CIS, MENA, SE Asia.
Business Unit Annual Sales: USD 200mln
Key responsibilities:
• Leading the Business Unit’s Global Development Strategy design and execution;
• Building the Marketing, Sales, and Purchase strategies;
• Continuously analyzing the markets and Identifying new go-to markets for scaling the business and reaching the strategic goals;
• Managing the global team of Traders, Sales, and Purchase Managers;
• Analyzing the value chain and creating the business models for each target country;
• Appointing agents, distributors, forming joint ventures and partnerships;
• Participating in the budgeting;
• Serving as a business representative at major industries events.

European Sales Director

с 05.2005 по 08.2008 (3 года 3 месяца)
INTERPIPE EUROPE SA, Lugano, Switzerland (Metallurgical industry, metalworking)

INTERPIPE is a TOP-5 Ukrainian industrial holding with overseas offices in CH, USA, UAE, CIS. Sales revenue - $1.5bln (2017).

Sales & Marketing Manager

с 04.2001 по 03.2005 (3 года 11 месяцев)
LVA UK Ltd, London, United Kingdom (Business Communications)

Doubled the Revenue within the first year. Successfully managed the team of 5 Sales Representatives. Designed & Implemented a custom-made CRM for better sales efficiency.

Образование

THE UNIVERSITY OF ST. GALLEN (HSG)

International Executive MBA, St. Gallen, Switzerland
Высшее, с 2015 по 2016 (1 год 6 месяцев)

Executive MBA, Degree in General Management from TOP-10 Business Schools (Financial Times ranking).

STATE UNIVERSITY LVIV POLYTECHNICS

International Business, Львів
Высшее, с 1996 по 2001 (4 года 9 месяцев)

Master's Degree in International Business.

Знания и навыки

Знание языков

• Английский — свободно
• Итальянский — средний
• Украинский — свободно
• Русский — свободно

Дополнительная информация

A Seasoned Business Executive, Strategic Marketing, Business Development, Sales Executive with over 15 years of leadership experience including General Management, Strategic Development, Global Expansion, Traditional & Digital Marketing. Transformational Leader. International Executive MBA, University of St. Gallen (HSG).

I've lived in Western Europe for the past 20 years, and just recently came back to Ukraine.

AREAS OF EXPERTISE:
• Business Strategy
• Marketing Strategy
• Digitalization
• Team Leadership
• Holistic Management
• Entrepreneurship
• Finance
• Project Management

CONTACT:
Mob: [открыть контакты](см. выше в блоке «контактная информация»)
email: [открыть контакты](см. выше в блоке «контактная информация»)