Retention manager

From Ukraine to Europe: Nova Post Europe already operates in 16 countries and continues to grow every day.

Our team is united by the desire to move forward, achieve results, and open up new opportunities together.

We are looking for people who want to create more — a large-scale European project born in Ukraine.

We are currently looking for a Retention manager.

You are our candidate if:

• Have 4−6 years of successful experience in retention, CRM, loyalty, or lifecycle marketing;
• Experience in e-commerce, service-based businesses, fintech, telecom, or delivery sectors will be a strong advantage;
• Possess hands-on experience in building deep customer database segmentations and launching automated CRM scenarios (prior experience with Yespo, Infobip, or similar CDP/CRM platforms is a must);
• Have a deep understanding of customer lifecycle, cohort analysis, churn models, control groups, and incremental effect (incrementality) measurement;
• Experience in successfully managing loyalty, bonus, or referral programs will be a significant advantage;
• Are proficient in analytical tools: GA4, Looker Studio, Power BI, etc., with a proven ability to translate data into actionable business hypotheses;
• Have experience in conducting A/B testing, evaluating ROMI/ROI, and analyzing the overall economics of promotional campaigns;
• Possess strong project management, negotiation, and cross-functional coordination skills;
• Are fluent in English at an Upper-Intermediate (B2) level or higher.

What you will be doing:

• Developing retention strategies for European markets, deep database segmentation, and launching win-back mechanics to prevent churn and stimulate repeat shipments;
• Managing a multi-channel CRM calendar (email, push, SMS, in-app), setting up automated trigger lifecycles (from onboarding to reactivation), and conducting regular A/B tests;
• Full ownership of the loyalty program (strategy, mechanics, gamification, referral schemes), analyzing redemption rates, and controlling overall unit economics;
• Attracting and onboarding new partners into the loyalty program ecosystem, negotiating terms, aligning commercial conditions, and launching joint cross-promotional campaigns;
• Monitoring key metrics (Retention, Churn, LTV), measuring incremental effect (incremental revenue/shipments) using control groups, and drafting technical requirements for IT and the mobile app;
• Working closely with marketing, product, IT, and finance teams across Europe and Ukraine, as well as coordinating external agencies and contractors.

We offer:

• Everything is official — we provide social guarantees: paid sick leave, vacations, and business trips;
• We provide medical and life insurance for our employees;
• We provide equipment for comfortable and efficient work;
• Work where you feel comfortable — hybrid or fully remote;
• With us, you can develop your skills, participate in new projects, and grow within the company. Our team is united by professionalism, trust, and a common goal.

It all starts with the first step. Send your resume today — it’s time to make a difference together.