Chief Marketing Officer

Вакансія: Chief Marketing Officer

We, Sloterra, are looking for a talented and ambitious Chief Marketing Officer to join our team. We are a leader in innovative solutions and technology, and we are looking for a qualified person to help us grow even faster and more efficiently.

Requirements

• Minimum of 3 years of experience in a similar position;
• Ability to create and effectively manage marketing teams;
• Strong knowledge of key digital marketing indicators and proficiency in utilizing them to evaluate work;
• Minimum of 2 years of experience in gambling/betting;
• Upper intermediate level of English proficiency.

Responsibilities

• Manage the product marketing department, encompassing the casino, sports, and e-sports sectors;
• Develop comprehensive marketing strategies for 10+ operational regions, specifically the CIS and Latin America;
• Oversee operational and retention marketing activities within the company;
• Lead and set goals for business leaders in CRM, SMM, SEO, Content, and Product Marketing;
• Create and coordinate the company’s marketing plan, defining goals and establishing methodologies for achieving them;
• Interact with regional managers to remain up-to-date on local newsworthy events;
• Develop regional marketing initiatives and campaigns;
• Exercise control over marketing plan segments, regularly refining mechanics and segmentation techniques;
• Evaluate the efficiency and cost-effectiveness of all promotional activities;
• Automate processes through the utilization of an internal marketing platform;
• Approve launched marketing campaigns and promotions;
• Collaborate with external marketing teams to establish a continuous funnel for retaining acquired players;
• Interact with the Call-center team to ensure alignment and support for marketing efforts;
• Engage with the Product Owner to enhance product capabilities and the admin panel based on marketing needs and requests;
• Collaborate with the marketing admin team development team, overseeing backlog management and task prioritization;
• Optimize the marketing platform, serving as the primary tool for the marketing team;
• Regularly monitor statistics, key product KPIs, and analytical indicators.

If you are ready to join our progressive team and contribute to the development of the company, please submit your resume.

Аdvantage is given to candidates with experience in the gaming industry

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