Сергій

Akulshyn Serhii
12/12/1985

Telegram: @fabula_aso ; Whatsapp: [відкрити контакти](див. вище в блоці «контактна інформація») ; tel: [відкрити контакти](див. вище в блоці «контактна інформація») [відкрити контакти](див. вище в блоці «контактна інформація»)

About me:
Result-oriented digital marketer with 11 years of successful experience in the PPC Media Buying and Partner Marketing.
Extensive experience in the field of gambling, dating, lido generation, mobile subscriptions, sales of COD and SS.
Experience working with Google Ads, Facebook Ads and installing applications. From 2000 to 2015 I worked in the service
sector as a Bartender. Over the years, I rose in rank from Bartender to Bar Manager. Champion of Ukraine in Odessa in
coffee making in 2008. Bartenders show skills. Creation of special cocktail menus.

Skills:
Google Ads - expert / Facebook Ads - expert / Video creator - expert / Organization / Time management - expert / Creating
landing page - expert / Recruitment - expert / SEO - expert.

Сreating a bar from scratch / Accounting in a bar / Creating a working bar space / Creating a bar menu / Creating a cocktail
menu / Negotiations with alcohol companies / Bartender show / Coffee champion in Ukraine 2008.

- Ukrainian, Russian - very good knowledge,

- English, Greek - basic knowledge.

WORK EXPERIENCE:

HWSimpl, Ukraine, Lviv, 2024

Senior Media Buyer (FB PWA Dating)

● Created the team from scratch and earned a revenue of $431,000 with an average ROI of 218% in the Dating (PWA)
segments.

● Creation and configuration of PWA apps

● Creation of creatives

● Negotiating with affiliate programs and direct advertisers

SRCH, Kiev 2024
Media Buyer, Search Feed

● Creation of creatives

● Effectively created new opportunities to buy traffic for “Search Feed”

● Experience in native advertising

Akmar Transport Ltd, Ukraine, Odessa and Greece, Athens 2022 - 2024
IT Manager + HR Manager
 ● Electronic strategy ● Technology management ● Analytical skills ● Operations management ● Recruitment ●
Recruitment of IT staff ● Job advertisement ● Time management ● International personnel search ● Advertising
distribution agency ● Organization of working hours ● Team management ● Creating landing page ● Search Engine
Optimization (SEO) ● Search engine optimizer for e-commerce ● Created a new workspace method, ● Minimized the
cost part, ● Created new websites with more functionality, ● Created a new method of website promotion, ● Headed
the management department, ● Wrote a training manual.

ASO Group (mobile subscriptions), Ukraine, Odessa 2021-2023

Senior Media Buyer (Google UAC), Founder

● Created the team from scratch and earned a revenue of $147,000 with an average ROI of 247% in the Mobile
Subscription (Click2sms) segments.

● At its peak, the team expanded from 2 to 9 people, including media abayers and mobile application developers.

● Introduced an innovative payroll system, providing performance bonuses to most employees and contractors,
increasing motivation and reducing salary costs.

● Just my own investment.

Agency Smart Leads Performance, Ukraine, Kiev 2020–2021

Senior Media Buyer (Google UAC)

● From scratch, it increased revenue to US$262,000 from an average ROI of 200% in niches such as adult dating, app
installation, and others.

● Successfully managed non-medical procurement projects.

Agency OOFGWallBr, Ukraine, Kiev 2015 – 2017

Media Buyer

● Effectively created new opportunities to buy traffic for niche binary options with Google Advertising.

● Successfully managed media procurement projects.

Solo, Ukraine, Odessa 2012 – 2015

● Effectively created new opportunities to buy traffic for niche commodities using Facebook Ads with an average ROI of
163%.

● Successfully managed media procurement projects.

Coyote Ugly (night club), Ukraine, Odessa 2010 – 2013
Bartender Manager
● Recruitment,
● Negotiations with alcohol companies,
● Bookkeeping for the bar
● Creating a working bar space,
● Creating a bar menu,
● Creating a cocktail menu,
● Bar show.
Made a significant contribution to the development of the bar and the establishment of a successful business. Over the
years, I started working behind the bar from scratch, recruited staff, created an exclusive menu as well as a cocktail menu.
Successfully negotiated with alcohol suppliers to allocate a budget of $80,000 for advertising and hosting events.

Opera prestige (restaurant, night club), Ukraine, Odessa 2006 – 2010
Bartender Manager
● Wine menu selection,
● Recruitment,
 ● Negotiations with alcohol companies,
● Bookkeeping for the bar
● Creating a working bar space,
● Creating a bar menu,
● Creating a cocktail menu.
Designed and built a functional bar workstation. Hosted numerous bartender championships. Recruited and trained staff.
Created exclusive cocktail and wine menus.

Budapest (restaurant, night club), Ukraine, Odessa 2003 – 2006
Bartender Manager
● Work with Molecule bar,
● Recruitment,
● Negotiations with alcohol companies,
● Bookkeeping for the bar
● Creating a working bar space,
● Creating a bar menu,
● Creating a cocktail menu.
Designed three bartender workstations. Participated in organizing cocktail parties and events. Created an exclusive bar
show. Developed a themed cocktail menu. Participated in negotiations with alcohol companies. Organized bartender
championships.