Олена

Digital & Professional Skills Portuguese (Intermediate, B1) English (Upper-Intermediate, B2) Russian (Native, C2) Ukrainian (Native, C2) LANGUAGES Personal information
Instagram LinkedIn Behance
Ukrainian [відкрити контакти](див. вище в блоці «контактна інформація») Braga, Portugal [відкрити контакти](див. вище в блоці «контактна інформація»)
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https://www.behance.net/AlyonaShevchenk

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Social Media & Influencer Marketing
Social Media Strategy Development
Influencer Outreach & Negotiation
Content Planning & Editorial Calendar
Community Management
Analytics & Performance Reporting
Campaign Optimization

Project Management
Task Prioritization & Workflow Organization
Cross-functional Coordination
Budget Management
Stakeholder Communication
Strategic Planning
Long-term Partnership Development

Tools & Analytics
Meta Business Suite
Canva
Figma
Adobe Photoshop
Adobe Illustrator
CapCut
AI tools
TrendHero
Modash
Google Workspace
Analytics tools (Instagram Insights, Meta Analytics)

EXPERIENCE
06/2013 - 06/2015 11/2022 - 11/2023 08/2024 - 08/2025 03/19 - PRESENT
EDUCATION
2008 - 2013
Performance-driven Digital Marketing & Influencer Specialist with 5+ years of experience managing multi-brand portfolios and paid social campaigns.

Experienced in handling ¬5K+ monthly budgets, optimizing Meta Ads performance, and executing 25+ influencer collaborations monthly. Strong in campaign lifecycle management, communication, and cross-functional coordination in fast-paced environments.
Privatbank (Dnipro, Ukraine) CUSTOMER SUPPORT House of culture (Guarda, Portugal) GRAPHIC DESIGNER/CONTENT CREATOR Tourist office (Guarda, Portugal) ADMINISTRATOR/REPRESENTATIVE Afina Group of companies (Dnipro, Ukraine) SOCIAL MEDIA/INFLUENCER MARKETING SPECIALIST
Specialization: Computer Economical Monitoring & Analytics
National Mining University (Dnipro, Ukraine) Masterˇs Degree in Computer Science
)
TikTok

influencers)

SMM/InfluenceR marketing
Project managment
Olena
Shevchenko
(
Working with comments and comunit
Negotiated contracts and partnership terms

Managed 25+ influencer collaborations monthly
(

Supported administrative operations and reportin
Managed monthly social media budget of €5000+

Assisted in reporting and communication material

Provi ded online consultations for banking products

Delivered technical support for Privat24 application

Logged and tracked customer issues and resolution
Prepared monthly analytics and performance reports

Oversaw content production and campaign execution

D esigned marketing materials banners, brochures, flyers
Built and maintained influencer database (900+ contacts)

)

D eveloped and executed social media strategies Instagram,

Developed promotional materials (banners, printed materials)

(micro & mid-tier

Provi ded consultation to visitors regarding regional cultural heritage

Processed visual content and supported cultural promotion initiatives

Facebook,

Coordinated cross-functional collaboration (content, delivery, payments)

Impact:
Increased Instagram audience by 35% within 12 months
Improved engagement rate from 2.1% to 3.8%
Executed 10+ influencer collaborations with total reach of 800K+
Managed 4 brand accounts simultaneously, overseeing content planning, influencer partnerships, and performance tracking.
Reduced influencer acquisition cost by 18% via long-term partnerships
Full-time/Part-time Open to relocation Remote EU opportunities ADDITIONAL INFORMATION Current PROJECTS Empathy Creativity Responsibility Analytical Mindset Strategic Thinking Time management SOFT SKILLS
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ADDITIONAL EDUCATION & CERTIFICATIONS
2018 2019 2022 2024 2025 2026
LevelUp SOFTWARE TESTING School of Marketing SMM LemonSchool UI/UX DESIGN HillelSchool UI/UX DESIGN PRO GreenForest ENGLISH, B2 IEFP PORTUGUESE, B2