Особисті дані приховані

Soloviov Oleh
Birth Date: 25/10/1986

State: Kyiv

Phone: [відкрити контакти](див. вище в блоці «контактна інформація»)

E-mail: [відкрити контакти](див. вище в блоці «контактна інформація»)

Telegram: https://t.me/syd_hartha

PPC specialist / Traffic manager/ Media Buyer

Skills and Achievements:

• 10 years of successful experience in Digital Marketing in fintech, dating, IT solutions,
pharmacy, e-commerce, forex. GEO: worldwide.
• Google AdWords, Bing Ads. Strong skills in Google Ads Editor.
• Search, App (UAC), Google Display Network (GDN), Video, Shopping, Remarketing,
Performance max, Demand Gen, DSA, YouTube.
• Google Tag Manager expertise for goal setting and technical code implementation.
• Competence in tracking and analytics tools, including Google Analytics, Power BI, Yandex
Metrics, Binom, Keitaro and Microsoft Clarity. Marketing automation, end-to-end analytics
development.
• Successful campaigns on Facebook, TikTok, Instagram, Spotify, including audience
management, lookalike audiences, pixel settings, and API settings.
• Experience handling budgets exceeding $200,000.
• Media planning, Looker Studio.
• Experience in LP optimization, A/B testing. Basic understanding of UX.
• Strong Microsoft Excel skills.
• Basic knowledge in SEO optimization.
• Managed more than 10 accounts at the same time.
• English - B2 (Upper Intermediate).
 Mticket.EU (E-commerce; Geo: Worldwide)
PPC specialist
Jun 2024
Achievements:
Launching a new project in the European market. Running advertising campaigns.
Developing creatives. Building a remarketing funnel. Ultimately achieving a +20% over
the planned revenue.

• Working with the marketing team on website improvements, developing reports in
the form of dashboards, and designing the structure of Google accounts.
• Campaign Management: Manage PPC campaigns on platforms like Google Ads for
better performance.
• Track and analyze key performance metrics, including CTR, CPC, conversion rates, and
ROAS.
• Landing Page Optimization: Collaborate with teams to optimize landing pages for
better conversion rates. Conversion Rate Optimization
• Remarketing and Retargeting: Implement and manage campaigns targeting previous
website visitors.

NDA (PDL; GEO: USA)
Traffic Manager
Jun 2022 - Jun 2023
Budgets
Facebook: 50 000 $
Google: 50 000 $
• Developed and executed Facebook ad campaigns.
• Conducted thorough research and analysis to identify target audiences and optimize
ad targeting and messaging.
• Monitored ad performance and made adjustments to bidding, targeting, and creative
to achieve desired results.
• Collaborated with cross-functional teams, including designers, copywriters, and
analysts, for creation of cohesive and effective campaigns.
• Provided regular reporting and analysis to upper management on campaign
performance and ROI.
• Stayed up-to-date on industry trends and changes to Facebook's advertising platform
to ensure campaigns were in compliance with best practices and policies.

Shvidko groshi (PDL; GEO: UA, CIS)
User Acquisition Manager
Sep 2020 - Feb 2022

Budgets
Google: 200 000 $
Facebook: 50 000 $
Achievements: Take part in creating the digital department from the beginning,
which involved setting up analytics and dashboards. I successfully increased customer
acquisition by 20% and reduced the cost per customer by 15% through the
optimization of Facebook and Google channels.
 I create and manage advanced advertising plans. I also help make sure our website
supports these plans and provides a good experience for users. I analyze data to
improve our ads, manage budgets and get the best results for the money we spend.

MARKLINE (E-commerce; Geo: Worldwide)
PPC specialist/Traffic Manager
Sep 2019 - Aug 2020

Budgets
Facebook: 50 000 $
Google: 50 000 $

• Strategy Development: Create and execute comprehensive PPC strategies to drive
traffic and increase conversions.
• Campaign Management: Manage PPC campaigns on platforms like Google Ads and
social media. Optimize campaigns for better performance.
• Budget Allocation: Allocate PPC budgets effectively to maximize ROI and achieve
financial targets.
• Keyword Research and Ad Copy: Conduct keyword research and develop compelling
ad copy that aligns with the brand.
• Landing Page Optimization: Collaborate with teams to optimize landing pages for
better conversion rates. Conversion Rate Optimization
• Performance Tracking and Reporting: Monitor campaign performance and provide
data-driven insights through regular reports.
• Remarketing and Retargeting: Implement and manage campaigns targeting previous
website visitors.

Olshansky.ua
PPC-manager Junior/Middle
Sep 2016 - Mar 2019

Budgets
Google: 50 000 $

• Launch and maintenance of advertising campaigns in Google AdWords:
• Analysis of the effectiveness of advertising campaigns and reporting to customers.
• Work with segment automotive market, real estate market e-commerce.
Architectural and design bureaus
Lead Engineer
Jan 2008 - Feb 2016

Education:
Interdisciplinary Academy of Management
Graduation year 2012
Management of Organizations

Kyiv National University of Construction and Architecture
Graduation year 2006
Architectural