Кристина

KRYSTYNA MAKSYMENKO
SOCIAL MEDIA MARKETING MANAGER [відкрити контакти](див. вище в блоці «контактна інформація») [відкрити контакти](див. вище в блоці «контактна інформація»)

HI!
My work is a blend of creativity, strategy, and analysis. I lovingly craft
content that inspires, evokes emotions, and stays memorable. Every
idea is born with care for the brand and its audience because I believe
that the real magic in marketing lies in sincerity.

MARKETING&PROMOTION CERTIFICATE
Period: 2023 - 2025
• Completed courses in Social Media Marketing, Content
Creation, UGC and Digital Advertising.

• Actively pursuing continuous learning to stay ahead in
the ever-evolving digital marketing landscape.

WORK EXPERIENCE
Period: 2019 - 2022
Social Media Manager - Fashion Week Ukraine
CONTACT
I managed the official Instagram pages of the event, creating content
[відкрити контакти](див. вище в блоці «контактна інформація») that highlighted the most exciting moments of the shows. My posts
and stories were widely used by fashion magazines and featured on
[відкрити контакти](див. вище в блоці «контактна інформація») television. Additionally, I worked as a model for a renowned footwear
brand, which allowed me to combine my social media expertise with
with.krystyna
personal involvement in brand projects.

Calgary, AB, Canada
Period: 2020 - 2022
Social Media Manager - Ukrainian footwear brand
SKILLS SUMMARY Created and managed the Instagram page for Ukrainian footwear
Social Media Strategy brand from scratch, developing a content strategy that increased
brand visibility and engagement.
Content Creation

Video editing and Period: 2024
design Freelance Social Media Manager - Freshslice Pizza
LANGUAGE Managed Freshslice Pizza’s social media accounts, including creating
engaging content through photography and video. Personally visited
English Ukrainian locations to capture high-quality visuals for posts and stories,
showcasing products and customer experiences. Increased brand
visibility and engagement through creative campaigns and content
Russian creation.
 C A S E 1

SKILLS SUMMARY
Social Media Strategy Ukrainian Footwear Brand
Content Creation Сreated the Instagram page for a footwear brand from
Video editing and scratch, fully developing the content strategy and
design visual style. Personally participated in photo shoots as
a model for the brand, which allowed me to integrate
LANGUAGE
the products with real-life imagery and increase the
page’s appeal.

T E R M - 2 Y E A R S
 C A S E 2

SKILLS SUMMARY
Social Media Strategy
Fashion Week Ukraine ( Odessa)
Content Creation

Video editing and I managed the official Instagram pages of the event,
design creating content that highlighted the most exciting
moments of the shows. My posts and stories were
LANGUAGE widely used by fashion magazines and featured on
television.

T E R M - 3 Y E A R S
 C A S E 3

BEFORE AFTER

Photographer

Updated the profile header and avatar for the expert
photographer, selecting an image that clearly shows
their face to create a more personal and trustworthy
SKILLS SUMMARY connection with the audience.
Updated the profile header for the expert
Social Media Strategy
photographer, creating a stylish and informative
Content Creation section that reflects their unique approach and
professionalism. The focus was on highlighting key
Video editing and
design services and visual elements, which not only attracted
the target audience’s attention but also strengthened
LANGUAGE their position as an expert in the field.
 C A S E 4

Content Creation

Video editing and
Pastry Chef
design
Created the Instagram page for a pastry chef from
LANGUAGE
scratch, developed and wrote the profile header.
Designed the highlights and developed the visual
layout for the feed
 C A S E 5

Freshslice Pizza

SKILLS SUMMARY Created and fully launched the Instagram page for
Social Media Strategy Freshslice Pizza from scratch, working with the brand
for two weeks. Personally visited their locations for
Content Creation shoots, creating content (photos and videos) for posts
Video editing and and stories. My work resulted in improved visual
design appeal and increased audience engagement.

LANGUAGE

T E R M - 2 W E E K S