Anastasiia

Anastasiia Hnedova
Behance Linkedin [відкрити контакти](див. вище в блоці «контактна інформація») [відкрити контакти](див. вище в блоці «контактна інформація») English: B2 Kherson, Ukraine

Aug 2021 –
UX/UI Designer Freelance Remotely
Jan 2025
Delivered end-to-end UX design services, including user research, usability testing, and the creation
of personas, CJM, and information architecture for various digital products
Developed interactive prototypes, wireframes, and user flows, ensuring intuitive design solutions for
complex systems
Applied psychological principles (AIDA) and modern tools (Figma, Jira) to enhance user engagement
and optimize conversion rates
Successfully executed projects for B2B, B2C, SaaS, and mobile apps, also designing landing pages
and UI to improve user experience and key performance metrics.

Nov 2023 –
Product Designer Kuberly Remotely
Jun 2024
Kuberly is a platform designed to streamline AWS and Kubernetes operations. Throughout the project, I
Led UX research for the platform designed to streamline AWS and Kubernetes operations, focusing on
user needs, pain points, and business requirements
Conducted user interviews and stakeholder discussions, creating personas and customer journey
maps to guide design decisions
Implemented usability testing, contextual inquiry, and Lean UX methodologies to validate design
assumptions and improve user experience
Collaborated closely with developers, backend teams, and product managers to integrate research
insights into actionable design solutions
Created digital and paper prototypes, wireframes, and optimized the platform’s information
architecture for improved user navigation and efficiency;
May 2018 –
Project Manager Branding Agency GRA Kyiv, Ukraine
Nov 2019
Led the end-to-end branding process, ensuring collaboration between creative teams and clients
through regular brainstorming sessions, Kanban boards for progress tracking, and meetings to align
on key decisions
Implemented new processes, including creating Figma templates for recurring tasks, introducing
automated progress tracking via Trello, and holding regular meetings to address problem areas.
These changes increased design efficiency by 30% and reduced project completion times
Managed a cross-functional team to deliver 4 successful projects, each completed on time and within
budget.

Certificates:

Aug 2024 -
Product Design Prjctr School
Nov 2024

Nov 2021 -
Web Design Prjctr School
Feb 2022

May 2021 -
UX Design Design Prjctr School
Aug 2021