Инна

Inna Nechay AMAZON E-COMMERCE SPECIALIST

INNA
NECHAY
AMAZON E-COMMERCE
SPECIALIST / BRAND
MANAGER
Results-oriented E-commerce and Amazon
Brand Manager with over 7 years of
experience in launching, scaling, and
optimizing private label brands on Amazon
(US & Canada). Skilled in developing product
listings, implementing advanced SEO
strategies, managing inventory, and
executing data-driven advertising campaigns.
Proven track record in improving organic
rankings, increasing conversions, and
maintaining high seller metrics.

EDUCATION PROFESSIONAL EXPERIENCE
Account Manager / SEO & Content
2016-
Hlukhiv National Pedagogical Specialist
2023
Various Amazon Sellers – USA, Canada
University 2005 – 2010
Developed complete listing packages with
Bachelor’s Degree in English Language &
keyword-rich titles, bullet points, and
Preschool Teaching descriptions based on competitor and brand
analytics.
Analyzed Brand Analytics and Business
Reports to drive organic growth and support
LANGUAGES PPC performance.
English (B2), Performed weekly audits of sales metrics,
conversion rates, BSR fluctuations, and ad
Russian (Fluent),
spend efficiency.
Ukrainian (Native) Coordinated inventory planning and
restocking between US/China prep centers
and Amazon FBA.
Managed customer feedback and applied
CORE insights to improve product listings and
service.

COMPETENCIES
2023- Brand Manager
Amazon SEO & A+ Content prese Amazon Private Label Seller
Listing Optimization (US, EU Markets) nt
Led marketing and promotional campaigns
Keyword Research & Organic Strategy across Amazon platforms, including seasonal
launches and event-based offers (e.g., Prime
Inventory Planning & FBA Logistics
Day, Spring Sale).
Business & Brand Analytics Managed A/B testing for visuals and content
PPC Reporting & Data Interpretation to improve conversion rates.
Oversaw collaborations with influencers
Product Lifecycle Management
through Amazon Creator Connection to
Influencer Collaboration (Amazon increase brand exposure.
Creator Connection) Created and updated premium A+ content
and brand storefronts aligned with Amazon
Customer Review & Rating Strategy
guidelines.
Amazon Storefront Management Monitored KPIs and sales data to improve
listing performance.

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