Аліса

ALISA SERHIIENKO
Project | Product Manager
Kyiv, Ukraine • [відкрити контакти](див. вище в блоці «контактна інформація») • LinkedIn • ITblog

SUMMARY

Strategic product manager with 3+ years of experience managing cross-platform digital products, combining technical
expertise (SDLC, CI/CD, MySQL, etc) with strong business acumen. Google-certified PM with proven ability to
translate client requirements into actionable roadmaps and drive cross-functional collaboration. Track record of
delivering business value through data-driven decisions while maintaining effective communication with both
stakeholders and development teams.

PROFESSIONAL EXPERIENCE

VPN SERVICE (IOS AND MACOS)
Project | Product Manager​ June 2023 - January 2025
●​ Drove 20% growth in premium subscriptions across all platforms through unified pricing strategy and
enhanced user experience
●​ Achieved 25% increase in user retention through synchronization and seamless device switching
●​ Expanded server network coverage while maintaining optimal performance and security standards

CLEANER APP​
Project | Product Manager​ June 2023 - January 2025
●​ Implemented "Smart Preview" feature for duplicate content review pre-purchase, boosting Day 7 retention by
25%
●​ Designed and integrated "Live Scanner" paywall visualization, resulting in 30% conversion rate improvement
●​ Created "Value Bar" feature demonstrating storage savings potential, increasing product value perception by
30%
UAE REAL ESTATE WEBSITES​
Project Manager​ April 2023 - September 2023
●​ Successfully managed 4 UAE real estate website projects, delivering all milestones within established
deadlines and fix-price budget
●​ Led development of multiple UAE real estate websites featuring interactive 3D virtual tours
●​ Successfully closed pre-sale negotiations for a companion mobile application
FITNESS APP​
Project | Product Manager​ December 2022 - January 2024
●​ Designed and implemented data-driven onboarding flow that improved user goal achievement rate by 35%
●​ Implemented an Evolutionary Algorithm (EA) as an alternative to AI for complex problem-solving
●​ Streamlined user journey through behavioral analytics, reducing time-to-value from 4 days to 1 day
WISHLIST APP​
Product Manager​ March 2021 - March 2022
●​ Implemented social features enabling wishlist sharing and collaborative lists
●​ Implemented recommendation feature for personalized product suggestions
●​ Improved retention rate by 15% through personalized notifications and wishlist reminders
LANGUAGE LEARNING APP​
Project | Product Manager​ March 2021 - March 2022
●​ Increased user retention by 25% through optimization of learning pathways and gamification elements
●​ Successfully launched subscription model, resulting in 20% revenue growth within first quarter
●​ Improved course completion rates by 35% through implementation of micro-learning format
WEB STUDIO​
Web Designer​ September 2019 - January 2021
●​ Created responsive web designs for diverse business sectors including e-commerce, real estate, and corporate
websites
●​ Improved project delivery efficiency by 30% through implementation of standardized design system and
component library
●​ Successfully managed and delivered 8+ website projects simultaneously while maintaining high quality
standards

EDUCATION

PROJECT |PRODUCT MANAGEMENT BY GOOGLE​
Completed six courses, developed by Google that include hands-on, practice-based assessments designed to prepare them for
introductory-level roles in Project Management. They are competent in initiating, planning and running both traditional and
agile projects.
https://www.credly.com/badges/6a7f2a58-231b-409d-aafd-246ec78ee8b3/linked_in_profile

V.O. SUKHOMLINSKY MYKOLAIV NATIONAL UNIVERSITY​
●​ Bachelor of Philology, Translator of Foreign Language​ 2012-2017
●​ Bachelor's thesis "Rendering the Computer Terms and Translation Problem" was graded as "Excellent" (A)
●​ Qualification Exam in the Speciality: "Excellent" (A)

ADDITIONAL INFORMATION

App Store Optimization • Apple Search Ads • User Behavior Analysis • JIRA, Confluence • Figma • Firebase Analytics
• REST APIs • Google Analytics • Amplitude • Heat Maps Analysis • Facebook Ads • Product Strategy • Product
Roadmap Planning • Agile/Scrum • Team Coordination • Adapty • Data Analysis • Product Vision • UI/UX • Market
Research • User Experience