Лілія

Liliia Levina
📍 Kharkiv, Ukraine / Germany (open to remote)
📞 [відкрити контакти](див. вище в блоці «контактна інформація»)
📨 [відкрити контакти](див. вище в блоці «контактна інформація»)
Telegram: @lilyocheek

WORK EXPERIENCE

Head Copywriter — Lotana Cosmetics (Poland)
January 2021 – January 2023
● Managed brand tone of voice and content strategy
● Wrote product descriptions, newsletters, social media and website copy
● Collaborated with marketing and design teams
● Optimized content for SEO and social engagement

Content Lead — iGaming & Betting Projects (Freelance / Remote)
2022 – December 2025
● Created SEO-optimized content for online casinos, betting platforms, affiliate sites,
including reviews, guides, landing pages, and blog articles
● Developed content strategies for iGaming brands: keyword clustering, content funnels,
internal linking
● Optimized articles for conversion and retention, not just traffic
● Collaborated with SEO specialists, webmasters, and affiliate managers

Senior Copywriter — Brokerage Firm (Ukraine)
February 2023 – January 2025
● Led content production for financial and investment services
● Simplified complex financial terminology for retail clients
● Created landing pages, blog articles, onboarding content, and email sequences
● Coordinated content with compliance and legal teams
● Implemented SEO optimization aligned with fintech regulations

Education
V. N. Karazin Kharkiv National University
September 2023 – Ongoing Studies
Tourism and Recreation
Focus on tourism management, hospitality, customer experience, project planning, and
international communication.

Skills
Content & Marketing
● SEO content writing (iGaming, betting, fintech)
● Casino & betting reviews
● Affiliate content creation
● Landing pages & conversion copy
● Content strategy & keyword clustering
● Responsible gambling & compliance writing
AI & Automation
● AI-assisted content creation (ChatGPT, AI tools)
● Prompt engineering for content tasks
● Content editing & humanization of AI texts
● Scaling content production with quality control
Technical & Tools
● SEO optimization & keyword research
● Basic analytics & performance tracking
● Team collaboration
● Content planning

Languages
● Russian — Native
● English — Advanced
● Polish — Intermediate
● German — Advanced