Diana

DIANA LYSENKO
SMM & DIGITAL PROJECT MANAGER

[відкрити контакти](див. вище в блоці «контактна інформація») [відкрити контакти](див. вище в блоці «контактна інформація») London, UK | Remote

Skills About me
Social Media Strategy & Positioning Creative SMM & Digital Project Manager with hands-on experience in social
Instagram / TikTok / Facebook media, digital products, content creation, and website management. Skilled in
Instagram, TikTok, Facebook, content strategy, and AI-assisted workflows.
Management
Background in QA/testing ensures high-quality digital deliverables. Fluent in
Reels & Short-Form Video Production English, Russian, and Ukrainian. I help brands organize content, build style,
Meta Ads (Facebook Ads Manager) launch products, and grow engagement.
Personal Brand Development
Content Planning & Creative Direction Recent Work & Projects
Website Creation & Optimization
(Wix) Freelance SMM / Digital Project Manager 2022 – Present
Developed content strategy & editorial calendars
Basic Analytics & Performance
Managed multiple Instagram accounts from zero
Tracking Created PDFs, guides, mini-courses, marketing materials
AI Tools for Content & Workflow Supported lead magnet campaigns & product launches
Optimization Improved and tested Wix websites, branding assets, and visuals
Used AI tools for content ideas, generation, and scheduling
Project Management (UK-based
Monitored engagement & optimized audience growth
construction & service businesses)
IT Background & Retention Strategy Digital Project & Social Media Manager 2022 – Present
Focus Construction & Lifestyle Projects | London, UK
Developed content strategy & editorial calendars
Managed multiple Instagram accounts from zero
Language Created PDFs, guides, mini-courses, marketing materials
Supported lead magnet campaigns & product launches
Improved and tested Wix websites, branding assets, and visuals
Ukrainian Used AI tools for content ideas, generation, and scheduling
Russian Monitored engagement & optimized audience growth

English
Retention Manager 2023 – 2024
Mobile App / Web (Freelance) | London, UK
Analyzed user behavior and engagement metrics
Supported targeted retention campaigns & product adoption
Prepared performance reports for stakeholders
Collaborated with cross-functional teams to optimize touchpoints

Aromatherapy / Personal Brand Consultant 2019 – Present
Freelance
Organized Instagram accounts & created content strategy
Produced posts, stories, reels, carousels
Created PDFs, guides, mini-courses
Assisted with brand positioning, visual style, and content planning