Наталія

NATALIIA CHERKASHYNINA

[відкрити контакти](див. вище в блоці «контактна інформація»)
[відкрити контакти](див. вище в блоці «контактна інформація»)

Summary

A hardworking, detail-oriented, and focused professional with extensive
experience in administrative management, planning, and prioritization. A
proactive team player with strong communication and organizational skills,
ready to apply expertise in a dynamic new environment. Highly self-disciplined
with a proven track record of managing complex content cycles and cross-
functional teams.

Experience

English Teacher — 2016–2022
Lyceum of Information Technologies

Online English Tutor — 2012–present tutor.ua, Kyiv,
Ukraine

• Developing curriculum roadmaps covering the full educational cycle in
accordance with established standards.
• Creating assessment systems to measure the effectiveness and progress of
participants.
• Structuring educational programs with clear deadlines and control points to
evaluate progress.
• Identifying learning gaps and rapidly adapting plans to achieve target academic
KPIs.
• Developing mentoring skills to stimulate team growth and achieve high
performance.

Direct-meneger — 2022–present
baby-sleep.pro, Kyiv, Ukraine

• Coordinating a creative team (designers, copywriters) to produce and publish
Instagram content (posts, stories, reels).
• Developing content plans and synchronizing workflows with other departments
to ensure timely campaign launches.
• Managing the registration process for the DOMRES Sleep Consulting Academy
courses and webinars; optimizing the communication funnel via Direct messages.
• Final review and editing of content to ensure alignment with brand standards and
USCARA NGO objectives.
• Tracking inquiries and analyzing client requests via Google Sheets to optimize
sales strategies and content performance.

Engineer — 2022–present
General Energy Institute of National Academy of
Sciences of Ukraine, Kyiv, Ukraine

• Full maintenance and updates of the corporate website using WordPress.
Managing technical edits and UI/UX optimization.
• Leading the creation of dedicated web pages and sections for new initiatives
(e.g., "The Critical Mass" project and energy efficiency promotion).
• Organizing content collection from various scientific departments; setting
technical assignments (TA) for editors and designers.
• Managing the submission and publication process on the Open Journal Systems
(OJS) platform; ensuring compliance with Category B scientific journal
standards.
• Implementing keywords and optimizing content structure to improve search
engine indexing and visibility.

Education
Borys Grinchenko Kyiv University
Master’s degree — pedagogy (2004–2009)

Skills

• Project Management: content strategy planning, deadline management,
coordination of remote teams, task setting (TA).
• Platforms & CMS: WordPress, Open Journal Systems (OJS), WooCommerce,
Instagram Business Suite.
• Software & Tools: Google Workspace (Sheets, Forms, Docs), Notion, Canva,
MS Office.
• Content: Copywriting, editing, basic SEO, and visual content management.
• Soft Skills: team coordination, time management, high empathy in
communication, meticulous attention to detail.

Languages
• Ukrainian
• Russian
• English: Upper-Intermediate / Fluent (Professional working proficiency)