Марія

Experience

Digital Marketing Specialist
Comenius University Bratislava 2023 - 2025
Led a team of student creatives to develop and execute digital
marketing campaigns for university events and initiatives
Managed and grew the department’s social media presence
(Instagram), increasing engagement and reach
Created visual content and graphics aligned with brand identity
Produced and edited promotional videos for events and
academic programs

Mariia Built communication strategies to streamline collaboration
within the team and across departments

Hulenko
Contributed to audience growth, brand awareness, and student
involvement through targeted digital initiatives

Digital Marketing Specialist
Digital Marketing
Strada 2024- 2025
Specialist
Managed and grew social media presence on Instagram,
Facebook, and LinkedIn, increasing engagement by 40% over 2
Contact years.
Planned and executed paid campaigns in Google Ads and Meta
Ads Manager, optimizing budgets and driving student
[відкрити контакти](див. вище в блоці «контактна інформація») enrollments.
Created content calendars, collaborated with designers, and
@gulenkaaa produced visuals and copy for social media and newsletters.
Monitored and analyzed campaign KPIs (CTR, CPC, conversions),
@gulenkaaa providing actionable insights to improve performance.
Coordinated cross-team projects with sales, product, and
content teams to align marketing strategies with course
[відкрити контакти](див. вище в блоці «контактна інформація»)
launches.
Researched trends in IT education and proposed new initiatives
Kyiv, Ukraine
for audience growth and lead generation.

Languages Education

Ukrainian - Native Speaker High School Diploma 2012 - 2023
Lyceum № 246 of the Dniprovskyi District, Kyiv,
English - Upper Intermediate Ukraine, Cambridge English School
Graduated with a Gold Medal,
Slovak - Upper Intermediate 2022 – Awarded 3rd place in the All-Ukrainian English Language
Competition "Greenwich"

Bachelor of Mediamatics 2023 - 2026
Skills Comenius University Bratislava
Faculty of Social and Economic Sciences
Economic Literacy
Adaptable
Graphic Editors
Information and Communication Technologies
Curious Communication and Media
Information Design
Proactive Data Analysis
Management
Collaborative Marketing
Data Visualization
Analytical Information Organization
Internet Marketing
Information Retrieval
Supportive
Language Culture and Creative Writing
Philosophy of Information
Communication, Argumentation, and Rhetoric
Psychology Practicum