David

David Demid
CMO | E-commerce & Business Intelligence
Expert
Fields:
◊ Amazon ◊ Fashion industry ◊ Auto market
◊ USA retail ◊ Beauty industry ◊ Tourism
◊ USA Wholesale ◊ Canada Retail ◊ Crypto

Kyiv • Remote/Hybrid English C1 Military booking eligible

Description Hard Skills
Making millions of dollars in revenue for clients by combining product thinking, Agile / Scrum / Kanban
performance marketing, and rigorous analytics. Cross-functional Leadership
Coding as a hobby, marketing and sales as a vocation. I build growth machines: Data-driven Decision Making
from market research and GTM to BI dashboards, cross-functional execution, and Amazon SellerCentral / Ads /
P&L-aware decision-making. FBA / FBM
Pricing & Inventory Optimization
Work experience Wholesale & Liquidation Deals
Shopify / Etsy Operations
Business Intelligence and Project Management
Google Sheets Automation /
at Mellanni
KPI Dashboards
July 2023 - Present | New Jersey (US)
Forecasting & Profitability
Turned raw operational data into executive-level insights: SKU profitability, Analysis
fees, and inventory flow across Amazon/Shopify/eBay via SellerCloud. SEO / SEM / SMM / Email
Built reporting pipelines and dashboards that improved promo planning, Copywriting & Content Direction
pricing decisions, and demand forecasting quality. Next.js (basics) / Netlify /
Drove sprint cadences and cross-functional alignment (Ads, Content, Ops, Stackbit
Product) to ship faster with clear ownership and KPIs. Sanity CMS /
Supported wholesale & liquidation strategy with analytics and partner GitContentSource
communication; de-risked aging stock and cashflow. Stripe / Payoneer / Paysera
Marketing Lead Setup
at Argo Brands LLC SendGrid Transactional
December 2022 - July 2023 | Georgia (US) Google Sheets → API
Workflows
Designed a sales-focused performance engine (SEO/SEM, Paid Social,
Email, SMM) with unified tracking and funnel analytics. Git / GitHub Workflows
Figma / Canva
Implemented project management stack and rituals; standardized briefs,
Fusion 360 (CAD basics)
estimation, and reporting for predictable delivery.
Excel / Google Sheets
Led SMM/Ads/Copy/Analytics workstreams; scaled content velocity and
experiment throughput with clear hypotheses and readouts. (Advanced)
Jira / ClickUp / Notion
Marketing Channels Director HTML / CSS
at The Best Industries Inc. Linkbuilding
September 2021 - December 2022 | Illinois (US)

Managed six-figure monthly budgets across Search/Social/Marketplaces
Soft Skills
with disciplined KPI frameworks and creative testing. Leadership & Team
Opened and scaled sales channels in the US & Canada; codified GTM Management
playbooks and cross-team workflows. Stakeholder Communication
Directed a 17-person team (SEO, SMM, Email, PPC, Influencers, Content); Strategic & Systems Thinking
instituted analytics-first planning and QA. Process Design & Optimization
Teamwork & Ownership
Chief Marketing Officer
at Agava Group LLC
Languages
March 2020 - August 2021 | Florida (US)
English - C1
Owned performance P&L with five-figure monthly budgets; optimized German - A2
channel mix and lifetime value levers. Russian - Native
Led 12-person team (SEO, SMM, Email, PPC, Influencers, Content, Funnels) Ukrainian - Native
with OKRs and transparent scorecards.
Advised partner email team (Brander.ua) on lifecycle strategy and Contacts
deliverability hygiene.
C: [відкрити контакти](див. вище в блоці «контактна інформація»)
Traffic Manager + SMM E: [відкрити контакти](див. вище в блоці «контактна інформація»)
at Fusion Cases: daviddemid.com/cases
April 2020 - March 2021 | Kyiv (UA) LinkedIn: [відкрити контакти](див. вище в блоці «контактна інформація»)
Drove traffic to fusion-clothing.com, built content calendars, and delivered
measurable social growth.

Digital Marketing + Traffic + ASO
at WhiteBIT
June 2019 - March 2020 | Kharkiv (UA)

Owned B2B/B2C acquisition strategy and budgets; delivered traffic growth
for whitebit.com.
Full-cycle ASO for mobile apps (Android / iOS), including metadata,
creatives, and A/B tests.

SEO Specialist
at AmzSil
January 2019 - March 2020 | Kharkiv (UA)

Amazon listings SEO, keyword research, content development, and
Facebook Ads execution.

Digital Marketing Specialist
at Promodex
February 2019 - June 2019 | Kharkiv (UA)

SEO for client properties and promodex.net; SMM; Google Ads campaign
launches and optimization.

Education
English HUB
Obtained level: Upper Intermediate
2021 | Ukraine, Kharkiv

Obtained level: Upper Intermediate
2019 | Ukraine, Kharkiv

Obtained level: Intermediate
2018 | Ukraine, Kharkiv

LEMON.SCHOOL IT-courses
Qualification: SEO
2019 | Ukraine, Kharkiv

Qualification: SMM
2019 | Ukraine, Kharkiv

Kharkiv National University of Radioelectronics
Obtained qualification: Bachelor's Degree Program subject area: Computer
Engineering
September 2018 - July 2021 | Ukraine, Kharkiv

Kharkiv Radio Engineering Technical School
Obtained qualification: Junior Specialist Specialization: Computer Software
Engineering
September 2014 - July 2018 | Ukraine, Kharkiv

Scientific Activity
The 9th IEEE International Conference on Dependable Systems
Industry: Services and Technologies
Topic:
The automation of the technological processes in the Manufacturing Internet of
Things context for the pharmaceutical enterprises
24-27 May 2018 | Kyiv (UA)