Владислав

VLADYSLAV HONCHARUK
PRODUCT ANALYST
[відкрити контакти](див. вище в блоці «контактна інформація») [відкрити контакти](див. вище в блоці «контактна інформація») Linkedin Telegram Shargorod, Ukraine

SUMMARY
Junior Data Analyst with 14 years of technical IT experience and comprehensive analytical training (GoIT). Mastered
the full data lifecycle: from complex SQL queries in BigQuery to A/B test analysis and Tableau visualization.
Specialized in calculating marketing metrics (ROMI, Retention) and analyzing user behavior via GA4 and Amplitude.

HARD SKILLS PROJECT EXPERIENCE
Data Analysis User Conversion Funnel Analysis, SaaS Product 2026
SQL Querying Tools: Tableau, SQL
Data Visualization Description: Built a dashboard to track user conversion from registration to
payment, funnel stages, and key metrics.
Python (Analytics)
My tasks: Calculated conversion rates, built trend charts, visualized the funnel.
Statistical Analysis Result: Found weak points in the funnel to improve user engagement.
A/B Testing
Marketing & Web Analytics Project (SQL + GA4) 2025
Product Analysis
Tools: SQL (PostgreSQL, BigQuery), Google Cloud, GA4
Description: Analysis of ad performance and eCommerce funnel via GA4 events.
TOOLS My tasks: Writing queries, calculating ROMI, reach, analyzing sessions, funnels,
Google Sheets and conversions by channel and landing.
Result: Key drivers of conversions and their traffic sources were identified.
BI Tools (Tableau,
Power BI, Looker Studio) Google Sheets Dashboard & Cohort Analysis 2025
SQL Databases Tools: Google Sheets
Description: Visualization of user activity and cohort analysis in Google Sheets.
(PostgreSQL, BigQuery) My tasks: Created charts and interactive pivot tables for cohorts.
Python (Jupyter Result: Gained insights for understanding user behavior and retention.
Notebook, Pandas)
Google Analytics 4
WORK EXPERIENCE
State Treasury Service of Ukraine 2012 - now
Amplitude
IT AND CYBERSECURITY SPECIALIST
Data Warehouses Formulated tender documentation for Prozorro e-procurement by defining
specific user infrastructure needs.
EDUCATION Maintained the local domain network (Windows AD), which ensured uptime for
critical financial operations.
2006 - 2011
Automated bank statement classification using Bash Scripting, reducing
VINNYTSIA NATIONAL processing and data retrieval time by more than 50%.
TECHNICAL UNIVERSITY Implemented centralized data backup and a comprehensive data protection
Engineer, Software system, resulting in rapid recovery of all critical information and databases after a
developer cyberattack on our domain network.
May 2025 - present Self-employment, remote 2025 - now
IT School GoIT DATA ANALYST
Data Analyst Developed Tableau dashboards to track SaaS sales funnel stages, identifying a
15% drop in adoption rates.
LANGUAGES Calculated ROMI and traffic efficiency in BigQuery by joining GA4 data with
internal sources.
English: intermediate
Performed cohort analysis in Python/Pandas to evaluate user retention trends and
Ukrainian: native
product feature impact.