Максим

Maksym Vynnychenko
Head of Amazon | Amazon Growth Manager | COO Amazon
Kyiv, Ukraine | [відкрити контакти](див. вище в блоці «контактна інформація») | [відкрити контакти](див. вище в блоці «контактна інформація») | Telegram: @bigmaboi
PROFESSIONAL SUMMARY
Amazon growth leader with 8+ years of experience building and scaling e‑commerce brands on Amazon marketplaces. Proven track record of driving revenue growth, improving profitability, and leading cross‑functional teams across PPC, content, analytics, and supply chain operations.
Unique combination of hands‑on operational expertise and strategic leadership, with experience across the full lifecycle of Amazon businesses — from launching private label products and managing advertising to leading teams and scaling brands to $1M+ monthly revenue.
KEY ACHIEVEMENTS
Scaled Amazon brand revenue from ~$200K to ~$1M monthly within 9 months.
Achieved Top‑2 category position competing directly with Tesla‑branded products.
Built and led Amazon team of 8 in‑house specialists + 2 external contractors.
Managed advertising budgets up to $70K/month across multiple brands.
Built Amazon private label business from $10K startup budget to $500K+ revenue in 2 years.

PROFESSIONAL EXPERIENCE
Head of Amazon / Growth Manager — MERINNOVATION
Sep 2025 – Mar 2026
Built Amazon team from scratch (8 internal specialists + 2 outsourced roles).
Implemented business processes and collaboration structure across PPC, content, analytics and inventory teams.
Integrated AI tools into operational workflows to improve productivity and analytics.
Participated directly in sales forecasting and production planning.
Developed product positioning strategy including content, pricing, deals and promotional logic.
Delivered consistent month‑to‑month growth for 6 months and achieved 4× year‑over‑year growth.

Amazon Growth Manager — EVIQO (EV Charging Equipment Brand)
Oct 2024 – Jul 2025
Scaled Amazon revenue from ~$200K to ~$1M monthly within 9 months.
Increased PPC budgets from $20K to $70K+ per month while maintaining efficient performance.
Reached Top‑2 position in category and competed directly with Tesla chargers.
Led cross‑functional teams across PPC, design and content.
Improved listing content, pricing strategy and Voice of the Customer processes.

Senior Amazon PPC Specialist — Amazon PPC Agency (Part‑time)
Jan 2024 – Jul 2025
Managed PPC strategy for 5 Amazon accounts across multiple niches.
Optimized ACOS and scaled campaigns with budgets ranging from $3K to $50K+.

COO / Crisis Manager — Amazon Private Label Project
Jan 2024 – Jun 2024
Led restructuring of Amazon brand portfolio with multiple unprofitable SKUs.
Built operational team structure across PPC, logistics, design and account management.
Launched new products based on market and financial analysis.

Amazon PPC Specialist & Account Manager — Mamma Mia Covers
2021 – 2023
Built and managed full‑funnel PPC structure (SP, SB, SD, Video).
Managed listings, flat files, support cases and analytics using Brand Analytics.
E‑commerce Operations Lead — Amazon Private Label Brand (Home & Kitchen)
2017 – 2020
Built Amazon private label business from $10K initial budget.
Generated $500K+ revenue within 2 years and launched 7 SKUs.
Reached Top‑3 position in subcategory while managing sourcing, logistics, listings and PPC.

EDUCATION
Kyiv National Economic University named after Vadym Hetman
Master’s Degree in Enterprise Economics (2010–2015)