Людмила

LIUDMYLA(MILA)
KHARCHENKO
People & Operations Leader, Talent
Development, HR Analytics, Structure Builder,
Multi-Unit Business Performance, Ex-Adidas
Phone/ WhatsApp:[відкрити контакти](див. вище в блоці «контактна інформація») [відкрити контакти](див. вище в блоці «контактна інформація»)
Telegram: @Mila5424 LinkedIn

PROFILE
People & Operations Leader & HR with 10+ years in international retail (Adidas), extensive background
from Sales Associate to Regional Operations Manager.
The last 3 years i led a region of 13 stores and 150+ employees with full P&L ownership.
Experienced in talent development, workforce planning, succession management, and data-driven
performance management.
Proven track record in building high-performing leadership pipelines, delivering 50+ internal
promotions, and optimizing recruitment processes resulting in 50% reduction in time-to-hire.
Strong background in HR analytics, organizational development, and change management within
complex operational environments.
WORK EXPERIENCE
Adidas Team Lead, District Operation Manager | 13 stores across Kyiv region,
2023 - 2026 managed 30% SoB Ukraine
Led regional performance management, using BI and advanced retail analytics,
ensuring systematic KPI growth, owned regional BP and full P&L, driving OPEX
Managed 13 direct reports (Store Managers & District Trainer) and full regional
workforce of 150+ employees, improving team communication and visibility
Led HRBP projects with country-level influence (more than 5 successful projects)
aimed at improving HR processes and service quality
Led development and execution of HR action plans aligned with business priorities,
driving workforce planning, leadership development, succession readiness, and
employee engagement (eNPS > 85%).
Experience in developing motivation schemes, grading stores and managers
Built sustainable leadership pipeline through succession planning and HR
analytics; developed 50+ management positions - SM and Multi-Store Manager
Optimized store staffing structures and workforce planning to improve labor
efficiency and cost-to-sales ratio
Initiated to redesigne the recruitment and interview process for store leadership
roles, reducing time-to-hire by 50% and improving quality of hire
Designed and implemented a structured onboarding program for new managers,
reducing ramp-up time by 30% and increasing first-year retention by 80%.
Strengthened cross-functional alignment with all office departments to ensure
execution consistency and quick decisions
Management and successful implementation of the Marketing calendar and global
promo launches, direct influence on local promo
Successfully led 3 store openings, 2 reconstructions and 1 closure, managing
structural adjustments within the region

KEY ACHIEVEMENTS
Global Award: Best Manager of the Year across market for business performance and strategic project contribution
Achieved +30% vs sales target and +16% YoY net sales growth despite –19% regional traffic decline
Built leadership pipeline with 50+ internal promotions
Led full employee lifecycle management for 150+ employees including hiring, onboarding, performance management
and succession planning
Led a Recruitment Upskilling initiative for managers, strengthening their interviewing and hiring skills, reducing mis-
hires and implementing a structured onboarding process, which cut time-to-hire by 50%.
Reduced employee turnover in key stores through leadership development and engagement initiatives.
Increased internal promotion rate for leadership roles across the region
Turned around store performance from 6 to 1 ranking in 9 months
Adidas
Multi-Store Manager | 7 Stores, 15% SoB Ukraine
2022 - 2023
Managed full store KPIs, BP & P&L , 7 direct SM and 80+ employees
Stabilized underperforming cluster (Audir, LM check-lists, PDD)
Cooperation with the Kasta marketplace
Led culture and leadership development initiatives across a 7-store cluster,
improving engagement and leadership capability among 80+ employees.
Improving team effectiveness through regular meetings, analysis of dynamics,
and facilitation of change (PS, 1:1, weekly meet, monthly huddles, Summits)
Facilitating team meetings, workshops, and feedback sessions
Delivered business stability during wartime disruption
Led 1 store openings

Adidas Store Manager | 4 location
2014 - 2022 Led daily operations of the key location in Kyiv (Ranked the store from 6th
place to TOP-1 in 9 months)
Managed a store in the fashion segment (Stella McCartney, Porsche Design, Y-
3 collections), maintained a strong base of loyal premium segment customers
(approximately 55%). Contributed to long-term growth and customer satisf.
Delivered sales targets, KPIs and profitability objectives
Recruited, onboarded and developed full store teams
Improved customer experience and service standards
Maintained global brand service standards and customer experience
benchmarks
Participated projects that had a significant impact on the country

SKILLS
Bussines & Operation Leadership & Organization

BI & Retail Performance Analytics Team Building & Coaching
Retail Strategy & Operations Talent Management
KPI & OPEX Management Change Management
Project Management Crisis Management
Business Planning & Analytical Leadership Pipeline & Succession
mindset HR Analytics
Retail Productivity Metrics Time Management
Cross-Functional Coordination

EDUCATION
Zhytomyr Ivan Specialization - History and Ukrainian
Franko State Language and Literature
University
Bachelor's and Master's Degrees
2006-2011

CERTIFICATES & LANGUAGE
COURSES Ukrainian
Affiliate marketing
Russian
HR Manager English B1

Project Manager

TECH STACK REFERENCE
Power BI, Microstrategy Will be available upon requests
BAF, 1C
ClickUp, Microsoft Teams
Microsoft Office, Google sheets