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VIKTORIIA SHCHERBYNA
UX/UI Designer [відкрити контакти](див. вище в блоці «контактна інформація») Spain
[відкрити контакти](див. вище в блоці «контактна інформація»)
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UX/UI Designer with hands-on experience designing B2B SaaS platforms and B2C mobile applications across food,
health, retail, and social media industries. Focused on turning complex requirements into clear, user-friendly interfaces
that support business goals and improve user experience.

Have practical experience contributing to design systems, creating user flows, wireframes, and interactive
prototypes. Interested in AI-powered features and eager to grow skills in building accessible, engaging, and scalable
digital products.

Main skills:, User Flows, Wireframing, Prototyping, Design Systems, Responsive Design, Accessibility, Mobile (iOS &
Android), SaaS Platforms, AI-powered Feature​
​
​ Tools: Figma, Sketch, Adobe Photoshop, Canva, Wix, Miro, Notion, Slack, Jira, Amplitude

Languages: English (B2), Spanish (A2), Ukrainian (Native), Russian (Nativе)

Experience:

Junior UI/UX Designer: Innit, Silicon Valley, CA, Remote, December 2021 - Present (contract)
●​ Contributed to the design of interfaces and user flows for a B2B SaaS content creation and management platform
used by large retail companies such as Walmart, Nestlé, HEB, and Roche.
●​ Worked closely with cross-functional teams to transform complex enterprise workflows into simple, intuitive
user experiences and scalable UI systems.
●​ Co-designed Phil, a diabetes-focused app for Roche Diabetes France, in collaboration with an Art Director. Focused
on improving user engagement and accessibility, while supporting a scalable UI that works well with large font
sizes.
Innit company Phil Android App Phil iOS App

UI/UX Designer: Memasik Kyiv, Ukraine, Hybrid, May 2020 - Aug 2022

●​ Sole designer leading end-to-end design for a cross-platform content creation app (10M+ downloads on Android)
●​ Conducted user interviews and prototype testing, iterating on the editor flow to simplify text, sticker, and image
editing, which tripled user retention.
●​ Provided interactive prototypes and UX insights to guide product strategy and ensure alignment with user needs.
Memasik Android App Memasik iOs App

UI Designer: Star, Kyiv, Ukraine, December 2020 - March 2022 (contract)
Designed intuitive floor plans and seat booking flows for a coworking mobile app, reducing friction in the
reservation process. Improved clarity of navigation through interactive seat maps, making booking quicker and more
enjoyable for users.

UI/UX Designer: Templin Kyiv, Ukraine, October 2019 - December 2020
As the sole designer, managing end-to-end UX/UI for the project. Enhanced user journeys and onboarding flows,
facilitating smoother product onboarding for new users. Created wireframes, prototypes, and visual designs, ensuring
consistency and usability across the product.

Education:
Google Foundations of UX Design – 2024 Bachelor’s Degree, Legal Studies – Dnipro State
Skillbox – UI/UX Design (Figma/Sketch), 2019–2020 University, 2015