Особисті дані приховані

ILLIA MITKO OVER 4 YEARS
MARKETING SPECIALIST IN INDUSTRY

CONTACT PROFILE
in-house marketing specialist with a strong focus on analytics, systems,
and business impact. Experience across e-commerce, logistics, and B2C.
[відкрити контакти](див. вище в блоці «контактна інформація») Business English as a working language.

Spain, Alicante

@Ratten (CLICK TO DM)
WORK EXPERIENCE
Lubo Group(Real Estate) 2025
SKILLS Head of Marketing

Adv (Meta Ads, Google Ads) Reduced CPL by 30–60% and doubled lead volume across multiple
projects without increasing budgets.
Marketing Analytics & Reporting
Scaled Meta & Google Ads with 60%+ qualified traffic and <30% fake
Data-Driven Decision Making leads.
Implemented full-funnel analytics and automated reporting for faster
Budget Ownership & ROI Control
optimisation.
API-based integrations Synergy (TOP 5 Developer in UA) 2024
Wide Strategy Vision Head of Alternative Lead Generation
Ownership & Accountability for Results Built a scalable late-stage demand capture channel targeting high-
Conversion Tracking & Attribution intent users at the final decision stage.
Achieved ~$60K deal size with ~$350 CAC and ~14-day sales cycle.
(UTMs, Events) Systematized and scaled experimental acquisition into a predictable
sales channel.
LANGUAGES My own logistick business 2023-2025
Owner
English upper intermediate B2
Russian C2 Founded and scaled a logistics business to 150+ active B2B clients.
Ukrainian C2 Built systems for client acquisition, service delivery, and financial
control, enabling stable passive income.
Optimised internal processes to minimise operational involvement
while maintaining service quality.
REFERENCE
EDUCATION
Upon request
Bachelor’s Degree in Marketing 2022-2026
State University of Telecommunications in Kiyv
CONTACT OTHER WORK EXPERIENCE
RoyalHouse Development (Real Estate) 2025
Head of Digital Marketing
[відкрити контакти](див. вище в блоці «контактна інформація»)
Digital start of “Park Royal” project
Spain, Alicante 240+ Leads per month.
$50 per lead.
@Ratten (CLICK TO DM) SQL 70%.
Implemented full-funnel analytics and automated reporting for faster
optimisation.

SKILLS NDA (IGaming) 2026
Marketer
Power BI
Built a GTM (Go-to-Market) strategy.
Alt vision of solving the problem Successfully made pitchdeck for the 3rd-party investors. (they
Automation maniac invested😁)
Built analytic and forecast system based on Power BI.
Math understanding of PR or Reach-
based advertising campaigns EDUCATION
Integration with AI agents
All google ads certificates 😁
Understanding Business Processes
(Helicopter view)

REFERENCE

Upon request
ILLIA MITKO
I am a marketing professional with strong experience in different and
scaling marketing systems in in-house environments across e-
commerce, logistics, and B2C.

My core strength is a system-level approach to marketing: strategy,
prioritization, analytics, and alignment with sales and business
objectives.

I have worked at different levels of responsibility from hands-on
analytical roles to Head of Marketing positions which allows me to
quickly understand both execution details and high-level decision-
making.

English is my working business language. All analytics, performance
reporting, and management-level summaries in my previous roles were
prepared in English, using standard international marketing terminology
and metrics (KPIs, funnels, CPL, CAC, ROI).

My experience is primarily written communication, which ensures
accuracy, clarity, and consistency in reporting and decision-making. I
also work daily with English-language tools and platforms (advertising
systems, analytics, CRM, dashboards).

I am used to joining projects mid-stream, taking ownership without long
onboarding, and operating under budget constraints, deadlines, and
revenue pressure. My experience is transferable across markets, as it is
built on universal marketing fundamentals rather than local specifics.

I am interested in contributing my experience to a team that values
structured thinking, measurable results, and marketing as a business
function rather than a set of isolated channels.
Kind regards,

ILLIA