Artem

Artem Lialin
Data Analyst / Performance-focused Specialist

Data-driven specialist with 2+ years of experience in performance analysis, KPI tracking, and process
optimization.
Experienced in analyzing user behavior, conversion funnels, and identifying opportunities to improve
engagement and business results.
Strong analytical mindset with a structured approach to problem-solving and hypothesis-driven decision
making.
Background in managing remote teams and optimizing workflows based on data insights.

 Egretei 25, b35  20.04.1997  [відкрити контакти](див. вище в блоці «контактна інформація»)
Brasov 500461 [відкрити контакти](див. вище в блоці «контактна інформація»)

EDUCATION

07.2018 - 08.2021
Kyiv University of Sea and River Transport, Kyiv
Bachelor’s Degree Bridge Officer

EXPERIENCE
05.2023 - present
Projects are confidential (NDA)
Operations / Project Management (Digital Marketing Agency)

Analyzed performance metrics and identified inefficiencies impacting conversion and overall performance across multiple processes
Monitored KPIs and analyzed performance metrics to identify opportunities for improving conversion and overall results
Identified bottlenecks and proposed structured solutions to optimize team performance
Formulated and validated hypotheses to improve conversion rates and user engagement
Worked with cross-functional teams to align tasks and improve execution quality
Conducted structured analysis of team performance and reporting
Supported decision-making by providing data-driven insights to improve performance and user engagement
Improved workflow efficiency by 30%
Worked with data to identify trends and optimize performance outcomes

01.2023 - 04.2023
TEST.IO
QA Engineer
Performed structured testing of web and mobile applications
Identified and documented bugs with clear descriptions
Followed test cases and analyzed system behavior
Worked with international teams in English

01.2017 - 05.2022
MSC
Bridge Officer
Worked in high-responsibility environments with strict procedures
Analyzed situations and made decisions under pressure
Maintained operational safety and communication in multinational teams
PROJECTS
Funnel Analysis (iGaming Case)
Analyzed user funnel from website visit to deposit
Identified key drop-off points in registration and payment stages
Focused on improving conversion rate and deposit performance
Compared performance between mobile and desktop users
Proposed hypotheses to improve conversion (UX, payments, user flow)
Suggested data-driven improvements to increase deposit rate
Registration Optimization Case
Identified low registration conversion as a key issue
Analyzed user flow and potential UX problems
Proposed simplification of registration process
Suggested improvements for mobile experience

SKILLS LANGUAGES
 Data Analysis English
 Conversion Funnel Analysis    
 User Behavior Analysis Russian
 KPI tracking & performance analysis     
 Hypothesis generation & validation Ukrainian
 Process optimization      
 User Flow analysis
 Backlog structuring
 Prioritization (RICE, Value/Effort)
 Documentation & reporting
 Performance Analysis
 Requirements gathering
 Conversion Rate Optimization

SOFTWARE SKILLS
Jira
   
Notion
  
Google sheets / Excel
   
Slack / Telegram Bots
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