Контактна інформація

Шукач вказав телефон та ел. пошту.

Отримати контакти цього кандидата можна на сторінці https://www.work.ua/resumes/5039990/

Досвід роботи

Chief Marketing Officer

з 01.2024 по 01.2026 (2 роки)
Emergency Plumbing, Дистанційно (Послуги для населення та бізнесу)

• Marketing strategies: Designed and launched a new company website on WordPress, focusing on usability, speed, and professional branding. Achieved a 15% conversion rate, significantly improving lead generation and customer acquisition performance.
• Google Ads: Created and structured comprehensive search campaigns across all company services. Managed end-to-end strategy execution — from Manual CPC and Maximize Conversions to Smart Bidding — with a monthly budget of $30K, resulting in stronger targeting precision and improved ROI.
• Tracking and attribution: Implemented server-side Google Tag Manager to improve data accuracy and load performance. Configured offline conversions, enabled Google Consent Mode, and enhanced customer data enrichment to support compliant and data-driven attribution models.
• SEO and Content Marketing: Conducted in-depth keyword research and optimized all web content, meta tags, and on-page elements. Integrated structured data markup, especially for local SEO. Built a strong backlink profile to enhance domain authority and elevate organic search visibility

PPC-спеціаліст

з 10.2021 по 12.2023 (2 роки 3 місяці)
All RIGHT ENGLISH SCHOOL, Дистанційно (IT)

• Meta Ads: Launched and optimized multi-country campaigns across 10+ regions (Ukraine, Italy, Germany, Spain, LATAM, Korea, Saudi Arabia, Japan), managing a combined monthly ad budget of $300K. Conducted advanced audience segmentation, A/B testing, and full-funnel strategies, resulting in a 25–40% ROAS uplift through continuous creative testing and funnel refinement.
• Google Ads: Restructured and optimized campaigns using diverse bidding strategies, match types, and negative keyword strategies. Delivered consistent CPL reduction by 30%+ and increased qualified lead volume across multiple markets.
• Creative strategies: Led competitive research and creative benchmarking. Developed a centralized Figma dashboard to analyze ad performance and improve creative efficiency, helping increase CTR by up to 45%.

PPC-спеціаліст

з 01.2019 по 09.2021 (2 роки 9 місяців)
Professional Nail Boutique (PNB), Київ (Легка промисловість)

Managed Meta and Google Ads campaigns for DTC brand with full-funnel strategy, iOS 14 adaptation, and advanced analytics. Increased online revenue by 35% and decreased CAC by 28% over three months.

Освіта

КНЕУ им. Вадима Гетьмана

Учет и Аудит в АПК, Киев
Вища, з 2008 по 2013 (5 років)

Додаткова освіта та сертифікати

Курсы SEO ИТ Столица

2015

Реальный Google Adwords

2016

Годовой коучинг Genius Marketing

2017-2018

Академия высокооплачиваемых экспертов и продюсеров

2018, 3 месяца

Первый BOOTCAMP по таргетированной рекламе Facebook и Instagram

2019, 2 месяца

Курсы SEO оптимизации "Академия SEO"

2019, 2 месяца

Школа Tilda "PRO"

2020, 4 месяца

Media Buyer Pro - Targetorium

2021, 3 месяца

Digital Growth Hackingv - Targetorium

2023

Google Ads Success Path

2025

Digital Marketing Pro - Targetorium

2025

Знання і навички

• Adobe Photoshop
• MS Office
• Google Ads
• Битрикс24
• Google
• Crello
• Знание офисных программ
• Gmail
• Google Календарь
• Google Webmasters Tools
• Key-Kollector
• Supa.ru

Знання мов

• Українська — вільно
• Англійська — вище середнього

Додаткова інформація

Личные качества:

- ответственность,
- внимательность,
- умение планировать работу и работать с планировщиками задач
- целеустремленность;
- хорошее логическое мышление;
- усидчивость,
- аналитический склад ума
- спорт и здоровый образ жизни
- чтение книг
- личностное развитие

https://khaletskiy.pro/