Anastasia

Anastasiia Haidukova
UI/UX Designer | Product-oriented | Remote
Khmelnytsky, Ukraine
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I’m a designer with a product mindset, focused on creating meaningful, user-friendly
experiences that support product effectiveness and business goals.
In my design career, I’ve honed the ability to balance visual clarity with UX structure,
usability, and business impact.
Curious and analytical, I continually apply new knowledge to real products, refining
my skills through hands-on experience.

Portfolio https://a-ha-design.framer.website/

Experience UI/UX Designer | DeepDesign Studio
May 2023-till now | Khmelnytsky, Ukraine, on site
B y 2025, I’ve delivered 70+ web and mobile projects - from websites and dashboards
to apps - gaining strong foundations in UX, product flows, and scalable UI, while
connecting user needs with business goals.
Main responsibilities:

Conducted UI and UX competitor analysis to identify best practices and areas for
differentiation.

Designed site maps and user flows to create intuitive, logical navigation.

Created detailed wireframes and prototypes to communicate design decisions.

Developed and maintained scalable design systems for multiple clients.

Delivered responsive, high-quality designs optimized for both desktop and mobile.

This experience helped me build a strong foundation in user-centered design and
understand how design choices affect conversion and engagement.

Recent Product Product Design Course | Projector Institute
Experience Ju ly – October 2025
W orked on a real case for Silpo - developing a new direction for ready-to-eat meal
subscriptions.
R esearched user behavior and motivations through interviews.

Analyzed the AARRR funnel to understand retention and activation points.

Synthesized insights, generated and prioritized hypotheses.

Tested product concepts and refined UX based on user feedback.

This project strengthened my analytical thinking and deepened my understanding of
how UX and growth intersect.

Education Khmelnytskyi National University
Design, specialist

2004-2009 | Ukraine

I continuously balance work and learning by attending online courses, workshops, and
conferences. I actively apply the skills I acquire to enhance my work and achieve
better results. All certificates are available on my LinkedIn page.

Skills & Tools Core:

UX/UI Design | Design Systems | Prototyping | User Flows | Information Architecture |
Wireframing | Responsive Design

Product:

User Research | Funnel Analysis (AARRR) | Hypothesis Generation | Product Thinking
Tools:

Figma | Webflow | Adobe Photoshop | Adobe Illustrator | Jitter

AI Tools:

Ghat GPT | Claude | Perplexity | NotebookLM | Freepik

Language:

English: B2

Links Linkedin | Behance