Digital marketer

Digital Marketing Specialist — SEO, PPC, Email & YouTube

We are looking for an experienced, hands-on Digital Marketing Specialist to take full responsibility for the Brand marketing.

This is a full-cycle execution role. You will develop the marketing strategy and personally implement the main marketing activities.

Responsibilities

• Develop and execute the overall digital marketing strategy.
• Build and optimize lead generation and sales funnels.
• Plan, launch, and optimize paid campaigns on Meta, Google, and other relevant platforms.
• Manage SEO strategy, keyword research, content optimization, and organic growth.
• Create newsletters, automated email sequences, and lead-nurturing campaigns.
• Manage CRM segmentation and marketing automation.
• Develop offers, lead magnets, landing page structures, and promotional campaigns.
• Manage the marketing side of the company’s YouTube channel, including growth strategy, topics, publishing, optimization, distribution, and analytics.
• Coordinate the required materials with designers, developers, video editors, and content experts.
• Track leads, conversions, CAC, CPL, ROAS, revenue, and other marketing KPIs.
• Continuously test new channels, messages, audiences, and marketing hypotheses.

Requirements

• At least 4 years of hands-on digital marketing experience.
• Practical experience with PPC, SEO, email marketing, funnels, CRM, and analytics.
• Experience promoting YouTube channels or using YouTube as a lead-generation channel.
• Ability to independently plan and execute marketing activities.
• Strong analytical skills and focus on measurable business results.
• Experience in online education, digital products, or B2C marketing is an advantage.
• Experience with GA4, Google Ads, Meta Ads, email platforms, and marketing automation tools.
• Knowledge of Russian or Hebrew is a strong advantage.

What We Offer

• Full-time remote position.
• High level of independence and ownership.
• Access to an existing team of designers, developers, video editors, and content experts.
• Stable monthly compensation with a performance-based bonus.
• Direct communication with company management.
• Opportunity to build the company’s marketing system from the ground up.

Please send your CV, relevant case studies, measurable results, and salary expectations.