Leonid

Контактная информация

Соискатель указал телефон и эл. почту.

Получить контакты этого кандидата можно на странице https://www.work.ua/resumes/10150517

Опыт работы

Head of SEO and Advertising Department

с 09.2021 по наст. время (2 года 8 месяцев)
SEOZA, Хмельницький (Маркетинг, реклама, PR)

When I started freelancing, I realized that I had a wealth of knowledge, but limited time to apply it. That's why I began looking for people who share my qualities and values.

I do work that delivers tangible results for clients' businesses, and I ensure complete transparency throughout the process.

I have specialists in:

SEO (Ukrainian, English, Russian) along with link builders and copywriters.
Targeted advertising (Instagram, Facebook, Tik-Tok) with a creative designer.
I also have extensive experience in launching advertising campaigns for various businesses, and I'm willing to share that expertise during a call.

We have worked with well-known individuals and brands, including:

Oles Timofeev
Alex Yanovsky
Mida - a footwear brand
PR+

There are others, but I'm bound by NDA agreements. In these challenging times, we are flexible and accommodating to every client, doing our utmost to support Ukrainian businesses and our country's economy.

If you're open to high-quality project work, please contact me on Telegram at Zamriy_Leonid.

Спеціаліст Google Adwords

с 09.2018 по 12.2021 (3 года 3 месяца)
Alex Yanovsky School, Київ (Освіта, наука)

Developed marketing funnel promotion strategies to attract new students to the school.
Executed and monitored selected strategies.
Created media plans for advertising campaigns, managed and evaluated the budget's effectiveness.
Achieved set goals and KPIs.
Optimized existing digital marketing business processes within the company.
Set up, launched, and optimized advertising campaigns on Yandex Direct, Google Ads, Instagram, Facebook, YouTube, and Tik-Tok.
Generated reports on advertising campaign effectiveness, conducted SEO optimization, and tracked goals in Google Analytics.

Designed over 20 funnels (with a minimum subscription cost of $1 and an average of $1.7, acquiring over 1800 subscriptions per day).
Possess experience working with substantial budgets and targeting various countries.

Initially performed SEO optimization for the website.
All of this work was done in collaboration with one team member. I continually studied marketing trends, developed and implemented new tools into my work, and had the opportunity to interact with leaders in the information business, such as Oles Timofeev and Yaroslav Samoilov.

Head of SEO and Internet Advertising Department

с 08.2015 по 05.2018 (2 года 9 месяцев)
IT Company, Хмельницький (Маркетинг, реклама, PR)

IT company specializing in website development and online promotion.

For approximately 3 months, I focused on SEO optimization for websites. My responsibilities included both on-page and off-page website promotion, link acquisition, and creating technical briefs for programmers and copywriters. As an SEO specialist, I handled up to 9 projects.
The ultimate goal was to achieve top search engine rankings for clients' target keywords.

For approximately 4 months, I worked on pay-per-click (PPC) advertising campaigns in Google and Yandex. My responsibilities included ad creation and ongoing campaign management. Simultaneously, I took exams to become a Google Partners certified professional.
Goal: Driving sales of clients' products/services through ad clicks.

Subsequently, after about 6 months, I delved into targeted advertising on platforms like Vkontakte, Facebook, Instagram, and Odnoklassniki (MyTarget). My duties included creating, managing, and reporting on social media ad campaigns.
Goal: Generating product/service sales through ad clicks.

After 3 months of working at the company, we began recruiting for the department. I was appointed as the department head and collaborated with HR and the company owner to build the team. I wrote numerous directives, standards, and motivational documents, as well as documented processes for subordinates. The maximum number of employees in the department reached 9 individuals, including copywriters, a targetologist, SEO specialists, a link builder, an email marketer, a contextologist, and others. During this period, I attended various forums, webinars, and seminars.
Responsibilities: Departmental oversight to ensure quality work, composing department directives, standardizing operations, motivating employees, departmental planning, employee training, and recruitment assistance .

I consider a significant achievement to be my own personal development and the establishment of a department from scratch, along with the standardization of work processes.

Образование

Khmelnitsky National University

PMKT, Хмельницький
Высшее, с 2011 по 2013 (2 года)

Profession "Software engineering"

Знания и навыки

Знание языков

• Английский — выше среднего
• Украинский — свободно
• Русский — свободно