Роза

ROZA SEREDA
Affiliate & Partnerships Manager
Kyiv, Ukraine · [відкрити контакти](див. вище в блоці «контактна інформація») · [відкрити контакти](див. вище в блоці «контактна інформація»)

PROFILE
Affiliate Manager with over three years of progressive experience spanning affiliate marketing, business development, complemented by a risk management background. Skilled at building and scaling partner networks, negotiating commercial terms, and turning performance data into decisions that grow traffic, conversions, and revenue. Combines a risk-aware, analytical mindset from banking and compliance work with hands-on affiliate program management.

CORE COMPETENCIES
Strategic Planning, Relationship Management, Data Analysis, Negotiation & Communication, Risk Management, Revenue Generation, Market Research

PROFESSIONAL EXPERIENCE

Affiliate Manager | iGaming (NDA) Oct 2024 – Present
• Build and manage a portfolio of strategic affiliate partnerships, from prospecting to onboarding and ongoing account management.
• Design and optimize performance-marketing campaigns with partners, adjusting offers and terms to improve traffic quality and conversion rates.
• Grow the affiliate network by identifying and onboarding new partners aligned with target markets and audience segments.
Affiliate Manager | P4P.Partners Apr 2024 – Oct 2024
• Managed an existing portfolio of affiliate partners, tracking key campaign metrics and adjusting strategy to lift performance.
• Expanded the partner network through proactive outreach and relationship-building, contributing to overall program growth.
Affiliate Manager | iGaming (NDA) Nov 2023 – Apr 2024
• Provided day-to-day partner support and aligned affiliate activity with broader marketing initiatives.
• Ran affiliate campaigns that increased website traffic and strengthened partner engagement.
Business Development Manager | iGaming (NDA) Jan 2023 – Nov 2023
• Researched and identified new market opportunities to support geographic expansion.
• Sourced, negotiated, and secured strategic partnerships that opened new business channels.
Risk Manager | iGaming (NDA) Apr 2021 – Jan 2023
• Conducted risk assessments across business operations and flagged exposures before they became losses.
• Managed compliance processes and controls, reducing operational and regulatory vulnerabilities.

EDUCATION
• Master's Degree in Accounting and Taxation
• Bachelor's Degree in Accounting and Auditing
LANGUAGES
• English — Advanced
• Ukrainian — Native/Fluent