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SMM Specialist, Content Strategist (E-commerce, IT)

Розглядає посади:
SMM Specialist, Content Strategist (E-commerce, IT), Копірайтер
Вік:
28 років
Місто проживання:
Дніпро
Готовий працювати:
Дистанційно

Контактна інформація

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Yurina Mariia
Location: Ukraine, Dnipro
Contacts
Mobile: [відкрити контакти](див. вище в блоці «контактна інформація»)
E-mail: [відкрити контакти](див. вище в блоці «контактна інформація»)
Work experience
SMM Specialist & Content Strategist (E-commerce & IT)
DevIT Group
Kyiv, Ukraine
July 2024 - May 2026

• Content Strategy & Planning
Developed and executed content strategies for the company and C-level accounts across LinkedIn, Instagram, and Facebook, ensuring consistent brand voice and audience engagement. Proficient with LinkedIn Analytics, Facebook Business Suite, and Google Analytics.
• Website & Executive Collaboration
Worked closely with the CEO, COO, and CTO to create website content, blog articles, and case studies, ensuring accuracy, alignment with company goals, and clear representation of DevIT’s expertise.
• E-commerce & Tech Storytelling: Case Study Development, Product Feature Launches, Technical Copywriting.
• AI & Content Automation
Role-based Prompt Engineering, Custom AI-Agent Frameworks, AI Video Production & Voice-Over Generation.
• Creative Design
Designed posts, carousels, presentations, and banners to enhance brand presence. Proficient with Canva, Adobe Illustrator, Adobe Photoshop, and basic Figma.
• Marketing & Lead Support
Aligned content with sales and marketing initiatives to support client acquisition, PR, and lead generation campaigns.

Marketing Manager (SMM) / Website Content Creator
Introduct Group (IT company)
Tallinn, Estonia
February 2023 - July 2024

• Social Media Content Creation and Management: Developed engaging content for social media platforms (Facebook, LinkedIn, Instagram), enhancing brand visibility and fostering customer engagement. Administered all social media channels, implementing strategic content plans and managing interactions to optimize online presence.

• Website Content Creation and Management: Crafted compelling website and social media content, ensuring alignment with brand messaging and objectives. Collaborated with programmers to launch and maintain multiple language versions of the website, overseeing content accuracy and updates.

• Illustration and Visual Content: Designed and produced illustrations and visual content to complement marketing materials and enhance communication effectiveness.

• Presentation Development: Created impactful presentations in the IT sector, working closely with technical teams to ensure clarity and engagement.

• SEO Optimization: Conducted SEO activities to improve website visibility and search engine ranking, driving organic traffic and enhancing user experience.

• Blog and News Article Writing: Wrote insightful articles for the company blog and news section, providing valuable information to the audience and reinforcing the brand’s authority in the industry.
Marketing and Administrative Specialist
Esmil Group
Kharkiv, Ukraine / Elk, Poland
(Wastewater treatment industry)
2022 - 2023

• Marketing and Advertising Articles Content Creation: crafted persuasive texts to promote wastewater treatment equipment, effectively communicating product features and benefits to target audiences for Polish and Ukrainian markets.

• Social Media Content Creation and Administration: produced engaging content for social media platforms (Facebook, LinkedIn, Instagram), driving brand awareness and fostering customer engagement. Administered all social media channels, developing content strategies and managing engagement to optimize online presence and customer interaction.
• Website Management (WordPress): managed company website content using WordPress, ensuring accurate and up-to-date information to optimize online presence.

• Event Organization: orchestrated successful exhibitions by overseeing logistics, booth design, and promotional material, maximizing company presence and engagement at industry events.

• Multilingual Translation Services: provided translation services for technical texts between English, Ukrainian, Polish, and Russian languages, facilitating effective communication with international clients and partners.

• Procurement and Inventory Management: ordered and controlled necessary promotional material, ensuring timely delivery and adherence to budgetary constraints. Purchased promotional products from contractors, negotiating favorable terms and managing inventory effectively.
Freelance Designer
2017 – 2023

● Created visually striking designs using Adobe Photoshop and Illustrator, applying composition, color theory, and visual hierarchy.
● Designed custom fonts with FontCreator, tailored to client needs and project goals.
● Transformed client ideas into engaging illustrations and projects, ensuring satisfaction and repeat business.
● Conducted market research to identify design trends and innovation opportunities.
English Tutor
SkyEng English School, Dnipro, Ukraine
09.2019 – 02.2022

● Provided personalized English lessons for adults, adapting teaching to individual learning needs.
● Used modern strategies, including immersive experiences and communicative approaches, to boost engagement.
● Developed business English programs focused on industry vocabulary, communication skills, and cultural nuances.
● Fostered interactive and supportive learning environments to enhance fluency and confidence.
Education
Alfred Nobel University, Dnipro, Ukraine
English philology and translation
Bachelor degree
Language skills
● English ─ advanced
● Polish - Intermediate
● Ukrainian ─ fluent

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