Контактна інформація

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Досвід роботи

SEO specialist

з 10.2024 по нині (2 роки)
Seoza, Kyiv (Marketing, advertising, and PR)

Middle SEO Specialist / SEO Analyst with 2 years of hands-on experience. Managed 10+ SEO projects simultaneously across e-commerce, service and content websites.

Scope:
• Built SEO strategies and roadmaps; performed technical audits, keyword research and clustering, competitor analysis, on-page optimization, internal linking, content planning and link building.
• Diagnosed crawling, indexing, canonical, faceted navigation, site architecture, crawl-budget, Core Web Vitals and structured-data issues. Prepared prioritized tasks for developers and performed QA after implementation.
• Created SEO briefs, assigned tasks to copywriters, link builders, developers and QA specialists, controlled deadlines, reviewed deliverables and trained colleagues.
• Combined GSC, GA4, e-commerce, Google Business Profile and LLM data in Looker Studio dashboards, reducing recurring report preparation from about 3 hours to 20 minutes.
• Automated data consolidation and recurring SEO/QA checks using Python, SQL, APIs and Regex. Built SEOKit.biz with 40+ tools, reducing manual operations and the risk of errors.

Selected results (client names are confidential):
• Increased non-brand organic clicks by 27% and impressions by 35% for an e-commerce project over 12 months.
• Audited a 300K+ URL e-commerce website, identified systemic issues affecting 40K+ pages and prepared prioritized developer tasks. The number of indexed pages increased approximately 5×, with priority pages reaching the top 10.
• Increased search visibility by 22%; the number of keywords in positions 2–3 grew by 54%, and in positions 6–10 by 31%.
• Managed 12+ months of off-page work: 600+ placements across 90+ referring domains for 50+ target pages.
• Implemented AEO/GEO monitoring and tracked 650K impressions in Google generative search for one project.

Tools: Google Search Console, GA4, Google Tag Manager, Looker Studio, Screaming Frog, Ahrefs, Semrush, Serpstat, Netpeak Spider, Microsoft Clarity, WordPress, Google Sheets, Python, SQL, APIs and Regex.

QA engineer

з 07.2022 по 07.2024 (2 роки)
BUSINESS PROCESS TECHNOLOGIES, Kyiv (IT)

Projects: Incognito Private Messenger (mobile), VipVip, WebWellness.

QA engineer

з 03.2021 по 06.2022 (1 рік 4 місяці)
IT-Union, Kyiv (IT)

Project: EasyMarkets.

SEO Copywriter

з 03.2016 по 03.2021 (5 років)
freelancing, Bakhmut (Marketing, advertising, and PR)

SEO copywriting for websites and content projects. Prepared optimized texts, metadata and basic on-page recommendations.

Освіта

Luhansk Vocational Boarding School

Computer Operator, Luhansk
Середня спеціальна, з 2011 по 2013 (2 роки)

Donetsk National University

Philosophy and Religious Studies, Donetsk
Вища, з 2008 по 2012 (4 роки)

Додаткова освіта та сертифікати

SEO PRO — WebPromoExperts

2025
Сертифікат

Hilel IT School

2024
Сертифікат

Search Engine Optimization Specialization — UC Davis / Coursera

Completed
Сертифікат

Data Analytics Pro — Hillel IT School

2026, in progress

Python Starter — TestProvider

Completed
Сертифікат

Знання і навички

• Google Tag Manager
• Google Search Console
• Google Ads
• Google Analytics
• Serpstat
• SEO
• HTML
• Python
• CSS
• Ahrefs
• SEO-copywriting
• Screaming Frog SEO Spider
• WordPress
• Keyword Research
• Keyword Clustering
• Semantic Core
• Competitive analysis
• On-Page Optimization
• Internal Linking
• SEO Briefs
• Content Optimization
• Backlink Analysis
• Microsoft Clarity
• WordPress SEO
• Google Sheets
• AI-assisted SEO
• Regex
• Content plan development
• Link building
• Technical SEO
• E-commerce SEO
• Looker Studio
• SQL
• API
• SEO Audit
• Structured Data
• Core Web Vitals
• AEO
• GEO
• JSON-LD
• Data Analysis
• Crawl Budget
• Quality Assurance

Знання мов

Англійська — початковий

Інвалідність

Перша група.
I have cerebral palsy affecting my lower limbs.

Додаткова інформація

Middle SEO Specialist and SEO Analyst with 2 years of experience in technical SEO, e-commerce, analytics and automation. I manage the full SEO cycle: strategy, technical audits, semantics, on-page SEO, content briefs, internal linking, off-page SEO, reporting and implementation QA.

My advantage is combining SEO expertise with a QA background and data skills. I find systemic issues, translate them into prioritized tasks for developers and verify implementation. I have managed 10+ projects simultaneously and coordinated copywriters, link builders, developers and QA specialists.

Key strengths: Technical SEO, e-commerce SEO, GSC/GA4 analysis, Looker Studio dashboards, AEO/GEO, Python/SQL/API/Regex automation and data-driven decision-making.

Certified in Search Engine Optimization by UC Davis / Coursera and SEO PRO by WebPromoExperts. Currently studying Data Analytics Pro.

NDA-safe portfolio and case studies: https://seokit.biz/ru/alexander-yarovenko