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Олена

Бренд-менеджер

Розглядає посади:
Бренд-менеджер, Head of PR, Керівник відділу
Місто:
Київ

Контактна інформація

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ELENA KOVALEVSKA
PROFESSIONAL SUMMARY
Highly motivated head manager, brand manager, SMM specialist, and
scenarist with 16 years of experience. Reliable in management, and
relationship-building. Open to new concepts, innovative thoughts, and
constructive critique. Able to work in a fast-paced environment with a high
workload.

EXPERIENCE

Head of PR department Suspilne Ukraine 2024-now

maintain Suspilne Ukraine positive public image
put in place external, public and press relations communication
campaigns
direct a company's communications department
communicate with marketing and advertising managers
organize and publicize events
collaborate with Cross-Functional Teams
CONTACT INFO draft communications materials
monitor press campaigns
Email: [відкрити контакти](див. вище в блоці «контактна інформація»)
Phone: [відкрити контакти](див. вище в блоці «контактна інформація») General manager 2023-2024
Georgian Restaurant (Poland, Warsaw)

opening a restaurant from the very beginning (concept,
budget, search for contractors, control of work execution, etc.)
staff recruitment, searching for equipment, delivery of
products, administrative tasks, sanitary inspection, official
CORE COMPETENCIES permition to sell alcohol)
starting the kitchen, maintaining the products at a high level
service quality control, training of managers and waiters
Lider skills
Managing employees maintaining the restaurant's rating at a high level
Marketing analytics tools High managing pages on social networks, cooperation with
Interviewing skills Excellent bloggers
copywriting skills Strong restaurant operating system
networking weekly and monthly reports
Proactive, initiative, creative cash register and finance management, cost control
cooperation with suppliers, supply control
EDUCATION
MASTER DEGREE IN BROADCASTING 2022-2024
Main Project-manager
Kyiv Altimedia Agency: Philip Morris, Play,
International Semilac (Poland, Warsaw)
University 2006 - 2012
strategies and tactics to boost the company’s reputation and
drive qualified traffic
successful marketing campaigns from ideation to execution
LANGUAGES experimenting with various organic and paid
Polish: fluent acquisitionchannels
English: fluent tracking and analyzing the performance of advertising
Ukrainian: native campaigns
managing the marketing budget
ensuring that all marketing material is in line with brand
identity measure and report on the performance of marketing
campaigns
build strategic relationships with blogers and clients
Marketing-manager, Supervisor 2022-2023
Bafood Poland (Poland, Warsaw)

designing layouts for media outlets
building brand awareness
promoting product, service
acquiring new customers through social media ads
organizing and monitoring work processes.
recruiting, selecting, orienting, and training employees
creating personnel growth opportunities
developing schedules, monitoring work
gathering resources, tracking productivity standards
submitting budget information, scheduling
expenditures monitoring and improving variances

Head-manager, Brand-manager
CHmeli-Suneli Restaurant (Warsaw, Poland) 2022-2023
creating and developing marketing strategies
designing layouts for media outlets
writing posts, and articles
building relationships with media
coordinating daily restaurant operations
recruiting, selecting, orienting, and training employees
management arranging shifts
handling and optimizing operational costs

Marketing-manager 2021-2022
PariMatch, PM-HALL restaurant

develop creative and engaging social media strategies
managed social media channels
created multimedia content across multiple platforms
formed relationships with influencers across the social
media
managed social media communities
monitored performance reports
set targets to increase brand awareness
motivated collaboration across teams and departments
created marketing content using Photoshop

Brand-manager, Pr, Marketing
2018-2021
Mama Manana, Chachapuri, China Ma restaurants

orchestrated social media campaign
generated new clients through qualified leads
directed marketing campaigns on printing
designed flyers, postcards, and general marketing
material
conducted marketing test campaigns using Facebook
created digital copy for posts on social media channels
worked with clients to define goals and strategies
supervised and trained employees.
evaluated the effectiveness of marketing
EXPERIENCE Chef-scenarist and Writer 2012-2018
CONTINUATION PAGE TV Channel “STB”
shows: «Everything Will Be Great»
«Unbelievable Love Stories», «Unbelievable Truth about
celebrities»

supervised production
developed strategies and format of the show
scenario revision
improved and implemented creative storylines
collaborated with the Marketing, Press, and Research
departments
participated in meetings with executives and leadership
teams
improved and refined rubrics
edited correspondents’ writings and research reports

2008-2012
Journalist
"5th Channel"
Programs: «Time for News» «Morning on channel-5»
«Cinematography»

researched themes and content
develop and maintain a network of contacts providing access to
exclusive stories
participated in live news streaming and broadcasting as an
anchor
wrote clear agency-style news copy
interviewed politicians, officials, and celebrities

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