Дарина

Daryna Starchova
Middle Content Manager &
Content Writer
15.05.2003

Contact Working Experience

Phone 2023 - 2026 RetroStyle Games
[відкрити контакти](див. вище в блоці «контактна інформація») Remote & Kyiv, Content Manager & Content Writer
Ukraine
Email Led and coordinated teams of 3 copywriters and 4 promo
[відкрити контакти](див. вище в блоці «контактна інформація») designers.
Developed and executed content strategies across Instagram,
LinkedIn, Facebook, X, Reddit, Telegram, Discord, and Threads.
Instagram
Created high-performing video scripts for TikTok, Instagram
dari.alis
Reels, and YouTube.
Produced content for landing pages, portfolio, and blog,
supporting lead generation and brand positioning.
Soft Skills Optimized articles for SEO (keyword clustering, structure, on-
page improvements).
Wrote and placed guest posts, including PBN content.
Strategic & creative thinking Localized content from Ukrainian to English.
Managed content publishing and updates via CMS (WordPress).
Quickly switching between
topics and niches Developed ad creatives and copy for marketing campaigns
across multiple channels.
Time management Contributed to business goals including traffic growth, lead
acquisition, and user retention through strategic content
Collaborative working style initiatives.
Monitored game development trends and audience behavior to
Attention to detail
continuously refine content direction.

2025 VSquad Studio
Hard Skills Remote Content Writer

Created SEO-optimized content for landing pages, portfolio,
Content writing & copywriting and blog, tailored to the game development audience.
(blogs, landing pages, ads, social Applied on-page SEO best practices to improve content
media, video scripts) performance and search visibility.
Researched industry trends to ensure content relevance and
SEO knowledge (keyword competitiveness
research, optimization, etc.)

Strong research skills (market 2023 Telegram News Channel
research, competitor analysis) Remote Creative Manager

Regular analytics & performance Analyzed competitors’ advertising strategies to identify
tracking via GA & GSC growth opportunities and content gaps.
Wrote high-converting ad copy for Telegram and
CMS management
Instagram promotions.
(Wordpress)
Designed visual creatives for social media campaigns.
Basic design & visual Generated and tested content ideas for Telegram,
communication (Figma, AP) Instagram, and TikTok to improve reach and
engagement.
UX writing & content structure

Daryna Starchova
Middle Content Manager &
Content Writer
15.05.2003

Freelance Education
Articles for SMM agencies
2022 - 2023 Kansai University
Landings development for Osaka, Japan International student
marketing agencies
Official Ukraine representative.
Landings development for IT One of the organizers of the lecture about Ukraine.
schools One of the organizers of the international festival about
Blog articles for IT schools different traditions and cultures around the world.
Participant in the Japanese festival and one of the
Social media content for IT
responsible people for Ukrainian part in this festival
schools
(cuisine and games).
Video scenarios for the beauty One of the top 5 best international students in Kansai
niche businesses University.
Promotion of the beauty niche
businesses 2020 - 2024 Dnipro University of Technology
Dnipro, Ukraine Marketing Bachelor's Degree
Blog articles for cryptocurrency
niche International Department member,
Cultural Department member,
Advertising texts for Facebook
Local international events and speaking clubs organizer.
and Instagram
Interational Department’s Instagram manager,
Promotion of the UI/UX design Representative of the university at the international
studio level.
Landings development for Representative of the faculty at the All-Ukrainian level.
multiple B2B-businesses Participant and winner of All-Ukrainian marketing
competitions in the English language.
SMM for multiple B2B-
A participant and part of the staff of the Dnipro business
businesses
forums.
Promotion for multiple B2B- One of the top 5 best students in the Marketing course.
businesses

Language Additional Education

Native Ukrainian
2021 Shendrikov Education
Native Russian Online UI/UX Designer

Advanced English Landing page development.
Adaptive web-design understanding.
Pre-Intermediate Japanese Web-shop page creation.
Ability to work with Figma and Adobe Photoshop.
Beginner German
Development and adaptation of creatives for marketing
campaigns (posts and stories in various social networks,
flyers, business cards etc.)