Марія

Here you can familiarize yourself with my work experience
https://arkatovacv.cntrl.site/profile


Hi!
My name is
Maria Arkatova 👀


I'm a SMM Manager. I can set up and facilitate proper operations to manage
interests of different parties: Client, Business, Market, etc. I have strong Leadership
skills as well as Negotiation, Requirements Analysis, Communication, Agile,
Operations/Project/Change Management and Continuous Improvement. But first of
all, I am human-oriented, process and data-driven with a passion for learning new
things and have a great sense of humour indeed.


2025 – 2026

Account Manager at Solid Layer

Responsibilities:

• Advised clients on the setup, management, and optimisation of advertising accounts (Facebook Ads) and their
functionality.
• Managed the full lifecycle of advertising infrastructure setup, including ad accounts, Business Manager, social
profiles, and pages, as well as access control and delivery timelines.
• Monitored account performance and status, including activity levels, budget limitations, and risks of suspension
or restrictions.
• Maintained financial tracking, including budget control, top-ups, withdrawals, and preparation of client reports.
• Coordinated communication between clients and technical teams regarding account recovery, replacement, and
issue resolution.
• Responded promptly to incidents and ensured uninterrupted advertising traffic.
• Conducted online client meetings to improve service quality and client retention.
• Maintained CRM systems and internal documentation, including updating account statuses and tasks.
• Performed regular reconciliations and prepared monthly reports for clients.
• Collaborated with media buyers, technical specialists, and support teams to ensure effective campaign
performance.


2025 – 2025

Community Manager at TUTIES

My role involved:

• Launching and growing an educational platform focused on AI tools and their practical applications..
• Creating learning materials and lessons on using various neural networks: from image generation and avatar
creation to process automation and AI assistants..
• Developing and publishing content on neuromarketing, analytics, and productivity powered by AI.
• Designing visuals and lesson covers with the help of AI-driven tools.
• Building and engaging a community around the platform through interactive content and communication.
• Managing content calendars, planning publications, and coordinating educational content.
• Providing user support: handling communication with platform users, resolving issues, and maintaining a
positive experience.
• Collaborating with developers to identify and fix bugs, and ensuring smooth platform operation.
• Creating and managing email newsletters to engage and retain the audience.
• Monitoring trends in artificial intelligence, social media, and EdTech, and integrating new tools and approaches
into the workflow.





2024 – 2025

SMM Manager at The WhyKingz

In this role, I was responsible for:


• Overseeing and growing the social media presence across platforms such as Twitter and Telegram specifically
for a gambling project.
• Developing compelling and creative content in English, including innovative copywriting to engage the target
audience.
• Building and fostering a strong community through effective engagement strategies and initiatives.
• Collaborating with designers, assigning tasks, and ensuring the production of high-quality visual assets for
various social media channels.
• Leading the development of two projects from the ground up, including content strategy, content plans, and
audience growth tactics.
• Creating and managing content calendars, blogs, and articles for the website, all tailored to the
English-speaking audience.
• Staying up-to-date with the latest trends and tools in the social media and gambling industries.

2023 – 2024

Community Manager at Bitmedia Labs

My duties encompass:

• Managing and expanding the project's social media channels, including Twitter, Telegram, and Discord.
• Crafting engaging and high-quality content for social media.
• Attracting and engaging with the audience.
• Participating in the development and execution of community engagement strategies and initiatives.
• Collaborating with a design team to prepare visual content for social media.
• Staying updated on the latest social media trends and technologies.
• Attracting potential collaborations with other projects.


2022 – 2023

Senior Partner Manager at Yoola.

The services I provide to help creators with channels and content:



Data driven optimization and strategic channel growth.

Individual management: branding, metadata, community tab management, playlist generation, thumbnail design
etc.

Channel localization

• Unlock new markets with YouTube content.
• Recommendations for which language groups
to target and what content is better for a global audience.
• Text translation, optimize metadata and create subtitles.
• Translation quality control and organization
of the whole process

Monetization defense
• Support with YouTube Content Policies
& Community Guidelines.
• Analyzing creators‘ content, monitoring monetization status of all the videos.
• Challenging unfair restrictions.
Assistance with yellow monetization, strikes and claims checks.
• Help with returning back your monetization.
• News feed with YouTube updates.

Content ID
Copyright management, monetization or block stolen content with Content ID.

Legal and financial consulting as well as new business launch
Cross platform development on Instagram, TikTok, Trovo etc.

Some of the big creators that I worked with:
Aleksey Durnev
CheAnD TV - Андрей Чехменок
VexTrex
Зелена Планета
ZALIPUHA
Masha Timoshenko
Nick and Poli - Nursery Rhymes & Kids Songs


2019 - 2021

Senior Partner Manager at Mediacube

The services I provide for the promotion and channel growth:

• Video optimization: to help content get discovered by more people, help to choose better tags, better
descriptions, and better titles to catch the eye of
the viewers.
• Analytics and channel strategy: manager analyze channel to understand what's better for it, and to help grow it.
• Design: banners, intro, thumbnails, icons, Instagram templates and more.
• Working with advertising agencies.
• Search for sponsors as well as referral and distribution programs - additional YouTube revenue programs.
• Distribution of content to other sites for additional income (Яндекс Дзен, Facebook, etc).
• Music distribution (Яндекс.Музыка, Spotify, YouTubeMusic, etc.)
• Solution of technical issues.
• Direct contact with YouTube support for urgent
and complex issues.
• Control of transactions and payments, preparation of invoices.

Worked with such big creators as:
RATATA
Sunny Kids Songs
Дюшес
Алкобард
Історія без міфів
Kimchi MMA
ТАЁЖНЫЙ

Education
South Ukrainian National Pedagogical University named after K. D. Ushinsky
Field Of Study
The Faculty Of Philology (Foreign Languages)
2013 – 2015

Odesa I. I. Mechnikov National University
Field Of Study
Faculty of Journalism, Advertising, and Publishing
2015 – 2019


Personal qualities
Emphatic
Detail oriented
Engaged
Flexible
Problem-solver

Languages
Ukrainian – Native
Russian – Native
English – Upper intermediate
German – Elementary

Contacts
[відкрити контакти](див. вище в блоці «контактна інформація»)
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