Андрій

Andrii Hoch
MARKETING SPECIALIST

Overall Meta&PPC Ads budget managed: 500 000$
Overall Influence-marketing Ads budget: 55 000$

Full-time experience

Contacts FORBES UKRAINE Managed end-to-end marketing for Exporters Summit & AI
01.05.25-present Day, attracting 500+ offline participants via targeted
[відкрити контакти](див. вище в блоці «контактна інформація»)
growth strategies.
[відкрити контакти](див. вище в блоці «контактна інформація»)
Optimized multi-channel acquisition funnels, scaling event
TG: @Gochpower visibility and driving high-intent registrations for premium
business forums.
Led brand positioning and audience engagement for
Sales funnels Forbes events, ensuring seamless execution aligned with

examples: global media standards.
Secured strategic media partnerships with 24TV, RBC, Liga
Webinar sales funnel for Big Money Business, EP, Minfin, Delo, Mind, and Inweb to scale
University brand visibility.
Webinar sales funnel for Finmap
TG-bot sales funnel for Finmap
TG-bot&Email sales funnel for Main
Academy CHIEF Increased company turnover by 23%, reaching $270,000 by
Example of sales funnel and MARKETING June 2024
marketing strategy for English Power
OFFICER Led PPC traffic redesign → boosted Lead-to-Sale
Kotly “Vityaz” conversion to 43%
01.05.24-01.05.25 Launched influencer marketing channel: partnered with 5
Visuals for ads major bloggers, increasing brand searches by 300%

examples:
Video for Webinar Big Money - ACPL
MARKETING responsible for new courses: AI for business, Fashion Ecom
3.1$
MANAGER made over 110 000$ in revenue overall
UGC video for Finmap - ACPL 10$ Average ROMI: 250%
Big Money University
Adjusted visual for Finmap - ACPL 7$ Created webinars sales funnel: CPL: 3.1$, 1140 leads,
Video for English Power - ACPL 3$ ROMI 300%
01.11.23-10.06.24
Visual for English power - ACPL - 4$
Video for FlowMates - ACPL 5$

Examples of MARKETING Built automated email & bot funnels → webinar show-up
competitor analysis TEAM LEADER increased 15% → 35%, CPL cut to $3
PMPartners Group: Organized 2 international No-Code conferences & 11
GoIT analysis for Main Academy FlowMates webinars
Laba analysis for Main Academy Main Academy Redesigned flagship course and launched key media
partnerships (Mezha, Dev.ua, ShoTam)
01.01.23-21.07.23

MARKETING responsible for Ukrainian and Kazakhstan markets
MANAGER decreased CPL from 90$ to 40$ (KZ) and from 40$ to 12$

Skills: Finmap LTD (UA)
delivered 4 new sales funnels using webinars, bots and
Marketing Project Management (Agile, 01.04.22-1.11.22 retargeting
Scrum, Waterfall) launched the Finmap app using ASO\ASA tools
Marketing Research (CJM, JBTD, Overal budget managed - 80 000$
Deep Competitor analysis, ICP design)
Landing design Other companies I worked at: KMBS, PRJCTR, Native Media
Targeting companies launching
Sales funnels & Marketing hypothesis
generation
Contractors coordination
Creative copywriting Entrepreneurship

FOUNDER&CEO managed a team of 5 teachers, a designer,

Tools: English Power
ФОП Гоч Андрій
a targeting manager
more than 400 students were taught by
SendPulse: automation, bot- Петрович English Power during 2 years
management, email marketing tested 5 business-models, employed the
Освіта
CRM systems (Bitrix.eu, Tallanto, 01.04.21-01.01.24 one with the biggest ROI
Binotel, PipeDrive organized corporate English course for
LMS (Kajabi, Moodle) Finmap, "Mriya" charity organization,
Google Analytics, Google Tag, Google StudyDive
Campaign Manager 360 Manager
SerpStat Education
Ahrefs
Meta Ads
Google Ads
Zapier Universities
Asana, Jira
Slack, Discord
CENTRAL EUROPEAN UNIVERSITY
Master of Political Science
01.09.19-05.05.22

NATIONAL UNIVERSITY "KYIV-MOHYLA ACADEMY"
Languages: Bachelor of Social Work
01.09.15-05.05.19
Ukrainian - Native
English - C1 (IELTS certificate)
German - A2 Courses
Russian - C2

PROJECT MANAGEMENT COURSE
Kyiv-Mohyla Business School

TARGETING COURSE
Projector

TARGETING INTENSIVE
Natalia Krat

DIGITAL MARKETING COURSE
Genius