Yuliia

YULIIA HRECHANIUK
[відкрити контакти](див. вище в блоці «контактна інформація») [відкрити контакти](див. вище в блоці «контактна інформація»)

SUMMARY Enthusiastic and data-driven professional with hands-on experience in retention campaigns,
CRM automation, analytics, and content creation. Excited to contribute creativity,
analytical skills, and organizational abilities to support team goals and growth initiatives.

SKILLS Communication Skills Analytics and reporting
Effective Time Management Analytical Thinking
Responsible and reliable Copywriting
Networking and Relationships building Analytics Dashboards and Reports
Advanced Excel / Google Sheets Retention CRM
Emotional Intelligence Microsoft Office

EXPERIENCE APRIL 2025 - FEBRUARY 2026
Retention Project Manager (gambling) | P4P Partners | Remote
Developed and executed monthly retention plans aimed at increasing player
engagement, activity, and lifetime value
Conducted deep analytical work on player behavior, retention cohorts, churn, and
campaign performance
Worked extensively with CRM systems to segment users, launch automated and manual
campaigns, and optimize communication flows
Coordinated and distributed tasks across multiple departments (CRM, design,
copywriting, product, support) to ensure timely campaign execution
Defined, tracked, and analyzed KPIs (Retention Rate, Reactivation Rate, Churn) to
measure performance and improve results
Optimized campaigns based on data insights, A/B tests, and post-campaign analysis

JULY 2024 - JUNE 2025
Digital Marketer / Junior Social Media Manager | Self Employed |
Toronto\Seville
Proficient in social media platforms and tools
Knowledge of SEO and content marketing strategies
Strong written and verbal communication skills
Quick learner with a passion for staying updated on digital marketing trends and
technologies
Managed social media accounts by analyzing engagement metrics to refine strategies
Analysis of competitors and target audience

JULY 2024 - DECEMBER 2024
Email Marketing Specialist | HomeStars | Toronto
Monitoring and analyzing email campaign performance
Providing reports and insights
 Working with other teams, including sales, product, and customer service
Collaborating with designers and copywriters to create engaging and relevant email
content, making sure it aligns with brand tone of voice
Staying up to date with the latest trends in email marketing, including new technologies,
platforms, and strategies

JULY 2023 - JUNE 2024
Head Hostess\Event Organizer | Lee Restaurant | Toronto
Streamlining the seating process for increased efficiency and reduced wait times for
guests
Coordinating large parties and events, ensuring seamless service from arrival through
departure
Took reservations and to-go orders by phone, answered customer questions, and
informed of accurate wait times
Collaborated with management to develop strategies for improving overall guest
experience and increasing repeat business
Trained new hostesses on customer service best practices and restaurant policies to
maintain high standards of service
Wrote e-mails, promoted events via social media and drafted phone scripts to recruit
volunteers

OCTOBER 2021 - MARCH 2022
Office Email Manager | ELLY Haute Couture | Chernivtsi
Developing and maintaining relationships with customers and suppliers through account
development
Helping to increase market share with strategic business development efforts, expanding
into untapped markets
Developed and executed marketing strategies that effectively communicated brand
values, increasing brand recognition
Implementing customer feedback mechanisms to gather insights, using this information
to guide strategic planning and decision-making
Preparation of all the documents for sending parcels around the world
Managing the process from the moment the client becomes interested inpurchasing to
the moment the product is shipped

EDUCATION 2019 - 2023
Bachelor :
Franco National University of Lviv Lviv, Ukraine
Journalism / New Media

LANGUAGES Ukrainian English

Spanish

COURSES "SMM & Targeted advertising for businesses" by Sofiia Pavlykivska