Сервіс пошуку роботи №1 в Україні
Олександр
Media buyer
- Вік:
- 30 років
- Місто проживання:
- Одеса
- Готовий працювати:
- Дистанційно
Контактна інформація
Шукач вказав телефон та ел. пошту.
Прізвище, контакти та світлина доступні тільки для зареєстрованих роботодавців. Щоб отримати доступ до особистих даних кандидатів, увійдіть як роботодавець або зареєструйтеся.
Отримати контакти цього кандидата можна на сторінці https://www.work.ua/resumes/17696259/
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Oleksandr Piharev
User Acquisition Manager | Meta Ads Specialist Odessa, Ukraine | [відкрити контакти ](див. вище в блоці «контактна інформація») |
[відкрити контакти ](див. вище в блоці «контактна інформація») LinkedIn | Telegram: @cherezternii9
Professional Summary
Performance-driven User Acquisition professional with over 5 years of experience in digital
marketing and e-commerce. Proven track record in scaling Meta Ads campaigns for Tier-1
markets (USA) with a strong focus on ROAS and long-term profitability. Expert in balancing
LTV/CAC ratios and optimizing marketing funnels through data-driven testing and creative
analysis.
Core Competencies
● Performance Marketing: Expert-level Meta Ads management (testing, scaling,
optimization).
● Market Focus: Extensive experience targeting Tier-1 English-speaking markets
(USA).
● Growth Metrics: Deep understanding and management of CAC, ROI, LTV, and
ROAS targets.
● Analytical Tools: Proficient in Google Sheets, Facebook Ads Manager, and Shopify
Analytics. Familiar with data visualization workflows (Tableau, Amplitude).
● Conversion Optimization: A/B testing, product research, and creative asset
performance tracking.
Professional Experience
GSM Growth Agency | July 2024 – October 2025 Head of Strategic Operations & Special
Projects
● Coordinated strategic marketing initiatives for high-value clients, ensuring alignment
between business goals and campaign performance.
● Identified project growth points and delivery risks, reporting directly to the CEO on
performance metrics.
● Streamlined internal workflows using ClickUp and Confluence to improve campaign
launch efficiency.
GSM Growth Agency | September 2022 – July 2024 Head of Media Buying & Client
Success Manager
● Managed performance marketing teams to achieve consistent ROI and ROAS
targets (>2.2x) for e-commerce projects.
● Developed and executed retention strategies that resulted in a client LTV of up to
80%.
● Analyzed marketing funnels to address bottlenecks and improve overall project
profitability.
GSM Growth Agency | May 2021 – September 2022 Media Buyer Manager
● Led a team of 5 media buyers, overseeing the execution of high-budget advertising
campaigns.
● Optimized operational planning to reduce campaign launch times by 20%.
● Conducted weekly performance reviews to ensure KPI alignment across all managed
accounts.
GSM Growth Agency | May 2020 – May 2021 Media Buyer & E-commerce Marketing
Specialist
● Launched and scaled Facebook Ads campaigns for diverse e-commerce clients,
targeting Tier-1 markets.
● Achievement: Successfully scaled multiple campaigns achieving ROAS > 3x.
● Built and optimized 30+ Shopify stores, focusing on product page conversion and
funnel flow.
● Collaborated on creative testing and product research to find winning acquisition
approaches.
Education
ONAFT (Odessa National University of Technology) | 2018
Languages
● English: Upper-Intermediate (B2+)
● Ukrainian: Native
● Russian: Native
Tools
Meta Ads Manager, TikTok Ads, Shopify, ClickUp, Trello, Google Sheets, Tableau (Learning),
Amplitude (Learning)
User Acquisition Manager | Meta Ads Specialist Odessa, Ukraine | [
[
Professional Summary
Performance-driven User Acquisition professional with over 5 years of experience in digital
marketing and e-commerce. Proven track record in scaling Meta Ads campaigns for Tier-1
markets (USA) with a strong focus on ROAS and long-term profitability. Expert in balancing
LTV/CAC ratios and optimizing marketing funnels through data-driven testing and creative
analysis.
Core Competencies
● Performance Marketing: Expert-level Meta Ads management (testing, scaling,
optimization).
● Market Focus: Extensive experience targeting Tier-1 English-speaking markets
(USA).
● Growth Metrics: Deep understanding and management of CAC, ROI, LTV, and
ROAS targets.
● Analytical Tools: Proficient in Google Sheets, Facebook Ads Manager, and Shopify
Analytics. Familiar with data visualization workflows (Tableau, Amplitude).
● Conversion Optimization: A/B testing, product research, and creative asset
performance tracking.
Professional Experience
GSM Growth Agency | July 2024 – October 2025 Head of Strategic Operations & Special
Projects
● Coordinated strategic marketing initiatives for high-value clients, ensuring alignment
between business goals and campaign performance.
● Identified project growth points and delivery risks, reporting directly to the CEO on
performance metrics.
● Streamlined internal workflows using ClickUp and Confluence to improve campaign
launch efficiency.
GSM Growth Agency | September 2022 – July 2024 Head of Media Buying & Client
Success Manager
● Managed performance marketing teams to achieve consistent ROI and ROAS
targets (>2.2x) for e-commerce projects.
● Developed and executed retention strategies that resulted in a client LTV of up to
80%.
● Analyzed marketing funnels to address bottlenecks and improve overall project
profitability.
GSM Growth Agency | May 2021 – September 2022 Media Buyer Manager
● Led a team of 5 media buyers, overseeing the execution of high-budget advertising
campaigns.
● Optimized operational planning to reduce campaign launch times by 20%.
● Conducted weekly performance reviews to ensure KPI alignment across all managed
accounts.
GSM Growth Agency | May 2020 – May 2021 Media Buyer & E-commerce Marketing
Specialist
● Launched and scaled Facebook Ads campaigns for diverse e-commerce clients,
targeting Tier-1 markets.
● Achievement: Successfully scaled multiple campaigns achieving ROAS > 3x.
● Built and optimized 30+ Shopify stores, focusing on product page conversion and
funnel flow.
● Collaborated on creative testing and product research to find winning acquisition
approaches.
Education
ONAFT (Odessa National University of Technology) | 2018
Languages
● English: Upper-Intermediate (B2+)
● Ukrainian: Native
● Russian: Native
Tools
Meta Ads Manager, TikTok Ads, Shopify, ClickUp, Trello, Google Sheets, Tableau (Learning),
Amplitude (Learning)
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Резюме кандидата розміщено за адресою: https://www.work.ua/resumes/17696259/