Катерина

Phone
KATERYNA [відкрити контакти](див. вище в блоці «контактна інформація»)

YOLTUKHOVSKA Email
[відкрити контакти](див. вище в блоці «контактна інформація»)
ABOUT ME Address
I am convinced that any challenge can be overcome with the right approach and a focus on Ukraine, Kyiv
effective solutions. I am driven by a commitment to personal and professional growth, viewing
each new challenge as an opportunity to strengthen my competencies and expand my expertise.

SKILLS
Project Management: Managed projects, including partner website development and POSM
material launches.
Strategic Analysis: Experienced in market and competitor analysis to inform effective marketing
strategies.
Location Branding: Implemented branding strategies for new locations in alignment with
partner requirements.
Data Analysis & Reporting: Managed data in 1C, prepared reports, and analyzed opportunities to
support marketing initiatives.
Communication: Coordinated with partners, conducted briefings, and ensured alignment in
project execution.

EXPERIENCE
2024 - now
Bacardi-Martini Ukraine
Customer Marketing Specialist
Performed competitor and consumer trend analysis to support product positioning
adjustments.
Localized global marketing materials for the Ukrainian market, ensuring cultural and language
accuracy.
Created and implemented POSM materials that boosted brand visibility in key retail channels.
Worked with SAP for marketing inventory management, planning, and reporting.
Coordinated with external contractors, designers, and agencies to deliver marketing projects
on time.
Planned and supervised consultants’ work in retail outlets, tracking performance and KPI
results.
Tracked and evaluated marketing campaign performance, prepared reports, and provided
recommendations for improvements.

2024 - 2024
LVN Limited (NEMIROFF)
Marketing Executive
Design and development of partner website layouts: Conducted briefings with design teams
and managed partner approvals for final layouts.
Location branding strategy: Led branding briefs for new sites, ensuring alignment with partner
requirements.
Market and Competitor Analysis: Conducted in-depth market research, including competitor
pricing analysis, to inform strategic positioning.
POSM materials launch: Led the creation and deployment of new point of sale materials to
increase brand visibility.
1C System Management: Oversaw data management and produced analytical reports to
support marketing initiatives.
Reporting and Opportunity Analysis: Provided in-depth reporting and analysis of new
opportunities.

2021 - 2024
Bacardi-Martini Ukraine
Administrative receptionist -> Ofice manager
The office

Organising the flow of documents in the company
Supplying the office with food
Repair work in the office
Purchasing necessary materials and equipment for the office

HUMAN RESOURCES

Induction of new employees
Support and guidance during the settling-in period
Providing the necessary equipment and materials for a comfortable work environment
Organisation of events for employees (concept development, preparation of contracts with
locations, catering if required, distribution of information and booking in calendars, preparation
of gifts, organisation of gift logistics for regional employees, payment, full support during the
event and collection of feedback on the event)
Development of gifts for employees for events (concept development, sourcing of contractors,
budget approval, control at all stages of development, receipt and organisation of logistics)
Organise photo and video material
Development of yearly employee birthday gifts (concept development, contractor search,
budget approval, control at all stages of development, receipt and organisation of logistics)

Marketing activities

Development and implementation of menus for bars and restaurants (partners)
Development of giveaway boxes for the competition
Organisation of video shoots for the partners' Instagram pages

2020 - 2021
Isobar Ukraine
New Business Team Assistant
Coordinate and execute weekly internal events to foster team engagement and alignment.
Manage external communications with strategic partners, ensuring effective collaboration.
Develop and draft detailed tender documentation to meet project requirements.
Oversee external inquiries and ensure smooth internal team coordination for efficient response.
Create and curate agency news content for internal distribution to keep teams informed and
engaged.
Assist in preparing creative materials for tenders and develop creative solutions for existing
clients.
Organize internal speaker events to enhance knowledge sharing and professional development
within the company.

2018 - 2021
Dentsu Aegis Network Ukraine
Ofice manager
Perform administrative functions in strict compliance with organizational protocols. Responsibilities
include managing incoming communications (calls, messages), distributing mail, preparing
outgoing correspondence, handling photocopying tasks, and overseeing office equipment, supplies,
and inventory. Provide comprehensive support in arranging travel, translating documents, offering
basic IT assistance, and greeting guests during meetings.

Coordinate with external suppliers to schedule equipment maintenance and repair. Efficiently
manage office logistics, including the organization of corporate events, meetings, transfers, formal
dinners, and conferences. Support various departments, such as the Country Manager, HR, and
Accounting, in fulfilling their operational needs.

EDUCATION
2016 - 2019 2019 - 2023
State University of Trade and Economics State University of Trade and Economics
Junior marketing specialist Manager of foreign economic relations

COURSES LANGUAGES
Ukrainian C2
HR - manager
Laba English B1

2023
Green Forest
B1