Євген

Marketing Director | Marketing & Communications Specialist
Marketing and communications professional with 15+ years of experience in B2B marketing,
corporate communications, digital projects, and brand development across technology,
publishing, finance, and insurance industries.
Strong background in developing and executing marketing strategies, managing corporate
communications, leading content and digital channels, and organizing marketing campaigns
and industry events. Experienced in building brand presence, managing stakeholder
communication, and supporting business growth through integrated marketing initiatives.
Currently based in Spain with extensive experience in remote international collaboration and
cross-functional team management.

Work Experience:
SB Malakut – Insurance Broker | Director of Internet Projects | 2016-Present
• Develop and execute B2B marketing strategies to strengthen market positioning
and partner engagement.
• Lead corporate communications, including digital channels, content strategy, and Yevgen Shnurko
social media presence. Valencia, Spain
• Manage marketing initiatives aimed at brand awareness, lead generation, and Phone: [відкрити контакти](див. вище в блоці «контактна інформація»)
partner acquisition. Email: [відкрити контакти](див. вище в блоці «контактна інформація»)
• Coordinate content creation, PR activities, and external communications across LinkedIn:
multiple channels. [відкрити контакти](див. вище в блоці «контактна інформація»)
• Organize and lead the annual Health Insurance Forum as a flagship industry shnurko
marketing event.
• Develop and launch digital platforms (e.g. “Medinternet”) supporting customer CORE COMPETENCIES
acquisition and engagement. • Marketing Strategy &
• Implement digital tools and automation to improve marketing and communication Execution
workflows. • B2B Marketing &
Clinic "Your Dentist" | Marketing Director | 2024-Present Partnerships
• Coordinate marketing and advertising communications across digital channels. • Corporate
• Manage external agencies responsible for SEO, SMM, and digital advertising, Communications
ensuring alignment with business goals and brand positioning. • Digital Marketing &
• Plan marketing initiatives, define priorities, review deliverables, and monitor Content Management
campaign performance. • Brand Positioning &
• Coordinate website updates, marketing content, and promotional materials. Awareness
• Analyze campaign results and recommend improvements based on performance • Campaign Management
metrics. • CRM & Marketing
SoftPress Publishing House | Marketing Director | 1995-2015 Automation
• Led full-cycle marketing strategy, including brand positioning, advertising, and
• Lead Generation
communications.
Support
• Managed corporate marketing campaigns, digital platforms, and CRM-based
• Social Media & Digital
marketing operations.
Presence
• Organized industry events, exhibitions, promotional conferences, and partner
• Event Marketing &
marketing activities.
Brand Activation
• Developed and executed multi-channel marketing and communication strategies
• Cross-functional Team
(offline & online).
Coordination
• Coordinated B2B partnerships and advertising sales initiatives.
• Supervised cross-functional teams across marketing, sales, and communications.
Languages:
Eco Clean Service LLC | Director | 2015-2016
ICC | Director | 2005-2015 • English (Advanced)
UNIAR | Correspondent | 1994-1995 • Spanish (Intermediate)
• Ukrainian & Russian
Education & Certifications: (Native)
• Big Data Lab – Advanced Data Science Program (2024)
• Master’s in Finance & Credit – KNEU (2015-2016) Graduated with honors
• Master’s in Physics – Taras Shevchenko National University (1991-1996)