Олександр

CURRICULUM VITAE

Oleksandr Halytskyi
(Alexander Galitskiy)
21.04.1992 (34 y.o)

Hallbacher Str. 16
09526 Olbernhau, Germany

+49 1612 778 1069
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Education
September 2011 – June 2014 Zaporizhzhya National University
Zaporizhzhia, Ukraine
BA in Economics; Faculty of Finance and Credit
September 2009 - June 2011 Taras Shevchenko National University of Kyiv (Kyiv Institute of International
Relations)
Kyiv, Ukraine
Faculty of International Business

Work Experience
Dec 2025 - June 2026 founder/co-CEO, Affiliate Marketing Agency “AdNexus”
Tallinn, Estonia
https://adnexus.pro/

As a co-CEO and creator of the project, oversaw the launch and operational development of an
affiliate marketing venture in the online-dating segment. Defined the commercial framework
of the project, secured funding, and established the full corporate infrastructure, including EU
legal entities and banking. Led core operational functions - finance, accounting, legal, and
commercial - ensuring disciplined execution, transparent governance, and effective control
mechanisms. Supervised the creation of media-buying processes and the operational setup
required to work with a broad partner network of publishers and advertisers. Maintained
strategic oversight of performance indicators, compliance, and overall project scalability in a
high-velocity arbitrage environment.
The business was sold in June 2026.

July 2023 - Dec 2025 Project Manager, private investment fund
Warsaw, Poland

Worked directly with a major private investor, focusing on searching for international online and
offline projects for potential investments. Took on operational roles within the projects - ranging
from auditing and investor representation as a board member, to senior operational
management - ensuring proper oversight, performance, and alignment with the investor’s goals.

I managed a portfolio of six projects, taking on different roles across operational, strategic, and
governance functions:

1) Affiliate Marketing Agency “AdNexus”; Tallinn, Estonia
description is listed above (Dec 2025 - June 2026)

2) B2B Oil Distribution Company “I’m a Natural”; London, United Kingdom
https://imanatural.co.uk/
As an investor representative and board member, oversaw the strategic development of a B2B
edible-oil distribution company importing Ukrainian sunflower oil and selling it under its own
brand in the UK market. Participated in shaping the company’s commercial strategy, brand
positioning, and marketing priorities, ensuring alignment with long-term growth objectives.
Monitored financial performance, analysed management reports, and recommended
operational adjustments to improve efficiency and profitability. Maintained board-level
oversight of governance, risk, and strategic execution across sourcing, logistics, and
commercial operations.

3) B2B iGaming Platform “Atlaslive”; Limassol, Cyprus
https://atlaslive.tech/
As an auditor and investor representative, conducted comprehensive operational and financial
reviews of a B2B platform serving the casino and betting industry. Analysed detailed reporting
across product, finance, sales, and operational workflows, and gathered first-hand insights
through structured discussions with the company’s top management. Evaluated performance
dynamics, risk areas, and scalability constraints, providing the investor with an objective
assessment of the company’s operational health and strategic trajectory. Maintained ongoing
oversight to ensure transparency, governance, and alignment with investment expectations.

4) Premium Matcha Café сhain “about matcha”; Poland
https://aboutmatcha.com/en/
As the co-CEO and creator of the project, led the development and launch of a specialty matcha
café concept, building the business and brand entirely from the ground up. Oversaw detailed
unit economics, cost structures, and pricing strategy, ensuring financial viability and scalability
across locations. Managed full operational routine - from supply-chain setup and product
development to workflow optimisation, staff training standards, and quality control. Took
direct responsibility for day-to-day operations, finance, and site development, overseeing and
executing critical workstreams hands-on. Negotiated and secured all five current café
locations, from market analysis and landlord discussions to final lease execution and
renovation of the premises. Maintained comprehensive operational oversight as the company
expanded from a concept into a growing multi-location retail business.

5) Premium Gaming & Cinema Cyber Lounge network “Prime”; Poland
https://primelounge.club/
As an auditor and investor representative, conducted in-depth operational and financial
assessments of a premium gaming and cinema lounge network. Reviewed reporting across
performance, staffing, P&L dynamics, and operational efficiency, providing the investor with
transparent insights into the company’s health and risks. In parallel, took an active role in
expansion activities - evaluating potential locations, participating in lease negotiations, and
supporting the decision-making process for new sites. Maintained close oversight of strategic
and operational matters to ensure alignment with growth objectives and investment
expectations.

6) Restaurant Investments (one in Prague, Czech Republic, and two in Tashkent, Uzbekistan)
1. https://cernomorka.cz/ 2. https://manana.uz/ 3. https://cucucina.uz/
Represented the investor as an auditor and operational manager across three restaurant
ventures launched with two different partners: two premium concepts in Tashkent (Italian
and Georgian) and a seafood restaurant in Prague. In Uzbekistan, originated and structured
the investment partnership, negotiated terms, executed financing, and provided governance
oversight as a passive investor. In the Prague project, assumed a significantly deeper
operational role - from establishing the legal entity and overseeing site selection to working
with the management team on operational workflow improvements. Ensured strategic
alignment, transparent reporting, and disciplined execution across all projects, adjusting the

level of involvement to each venture’s operational complexity and investment profile.

Sept 2022 - July 2023 Product Owner, BMS Consulting GmbH
Düsseldorf, Germany
https://www.bms-consulting.de/

BMS Consulting GmbH is a German consulting and technology firm providing consulting
services, software development, and system integration for the national banking sector. The
company fully supports modernization initiatives for institutions such as Volksbank and
Raiffeisen Bank, delivering tailored digital and operational solutions.

● Leading the development of a new web module for corporate banking clients and internal
banking advisors, defining product vision and functional scope;
● Translation of business requirements into a structured product backlog and ensuring
alignment with the digital strategy of Volksbank and Raiffeisen Bank;
● Management of a cross-functional delivery team of 12 specialists, including 7 developers
(backend, frontend, DevOps), a UX designer, QA engineer, Scrum Master, Tech Lead, and
Business Analyst;
● Coordination of the full delivery cycle: backlog refinement, sprint planning, reviews,
acceptance, and release preparation;
● Collaboration with senior banking stakeholders to validate user needs, refine specifications,
and ensure compliance with regulatory and operational standards;
● Ensuring product quality, on-time delivery, and adoption by end users.

Oct 2020 - Sept 2022 Project Manager, closed-end venture investment fund “Amplior”
Kyiv, Ukraine
https://youcontrol.com.ua/en/catalog/company_details/43900288/

● Search and evaluation of investment opportunities, including full or partial acquisitions of
businesses at various stages of development;
● Market analysis and identification of new business opportunities;
● Conduction of negotiations with owners and co-founders;
● Execution of the deals in cooperation with internal and external legal teams and operational
managers;
● Post-acquisition operational involvement, in such roles as executive officer, financial auditor,
or board member.

Three projects were initiated and led by my team:
1) Main project: Acquisition of commercial real estate for retail leasing
As CEO of the project, I led the full investment cycle: from asset selection and closing the deal
to ongoing portfolio management, including tenant sourcing, lease negotiations, contract
signing, and cash flow management;
2) Innovative school for teenagers «TUMO» in the center of Kyiv
https://tumo.org/
My role: Financial Auditor and Supervisory Board Member, which included participation in
strategic governance and oversight of key decisions and financial audit and control of the
project’s operational model;
3) Investments in the US Stock Market (Nasdaq, NYSE)
My role covered selecting and negotiating with a brokerage partner, opening a corporate
investment account in Cyprus, defining the trading strategy, executing buy/sell transactions,
preparing performance reports for the investor, as well as managing cash-flow operations,
including deposits and withdrawals.

Feb 2020 - Oct 2020 Setup Manager, Cashberry Vietnam (online microcredit services)
Ho Chi Minh City, Vietnam
https://jobs.dou.ua/companies/cashberry/

● Market analytics of the Vietnamese microfinance sector, including competition, regulatory
environment, and operational specifics;
● Search and outsourcing of local legal and consulting partners, setting objectives and
coordinating their work;
● Preparation of a full documentation package required for launching an online payday-loan
company in Vietnam;
● Opening corporate bank accounts and ensuring compliant capital transfers from Ukraine to
Vietnam;
● Recruitment of key local employees and subsequent staff expansion to a 30-person operational
team;
● Selection and negotiation with contractors (SMS gateways, payment services, collection
agencies, big data providers) and signing service level agreements;
● Search and leasing of the offices (transition from coworking to a dedicated head office and
back-office);
● Launch and management of day-to-day operations, including expense control and oversight of
sales plan execution;
● Reporting to the parent company (Kyiv, Ukraine) and the investor;
● Return to Ukraine, ensuring a smooth handover of responsibilities and operational procedures
to the permanent top-management team in Kyiv.

Nov 2018 – Feb 2020 Data Analyst, Cognizant Technology Solutions Corporation
Krakow, Poland
http://cognizant.com

● Creation and optimization of advertising copy (headlines and ad texts) for Google clients in
Germany, Austria, and Switzerland;
● Review and extraction of content from client websites and display banners, followed by
accurate rewriting of headlines and descriptions;
● Ensuring logical and meaningful extraction of URL content along with 100% Service Level
Agreement (SLA) adherence;
● Preparation and implementation of action plans to improve process efficiency and output
quality;
● Developing domain expertise, working like a Small and Medium Enterprise (SME).

Sept 2015 – Nov 2018 Self-employed, startup-projects “GOLD-585”, “Bruklider”, “BeFit”

«GOLD-585» (currently operating small enterprise)
Custom Jewelry Manufacturing and Sales
http://gold-585.com

● Business model development and oversight of day-to-day operations;
● Website development and management, representation on major marketplaces (prom.ua,
olx.ua, aukro.ua);
● Retail and wholesale sales, including customer consultations (phone, online, in person),
negotiations, and contract handling;
● Dynamic pricing management based on gold exchange rates (London Commodity Exchange),
USD/UAH fluctuations, and competitor monitoring;
● Quality control of manufactured products;
● Coordination with contractors: ordering precious and semi-precious stones, wax master
models, and other materials;
● Execution of exclusive custom orders and personalized client service;
● Marketing and advertising campaigns (contextual ads, SMS mailings, website promotions);
● Logistics management: cooperation with shipping companies, dispatch of jewelry, and
contract arrangements;
● Basic bookkeeping and preparation of financial reports.

«Bruklider» (Paving Slab, Euro-Fences, and Slag Blocks Production)
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● Market research and competitive analysis in the construction materials segment;
● Business plan creation and financial modeling;
● Contractor sourcing, including Ukrainian and foreign equipment manufacturers; negotiation
and signing of supply agreements;
● Site selection for manufacturing operations;
● Business accounting: hiring contractors for bookkeeping and administrative tasks;
● Recruitment and HR management: hiring staff, arranging internships in other cities, shift
scheduling, salary planning, and team supervision;
● Sales and client relations, as well as partners, suppliers, and contractors communication.

Creation and partial implementation of a business plan for a chain of fitness centers “BeFit”

● Market research across major Ukrainian cities (Zaporizhzhya, Kyiv, Dnipro, Kharkiv);
● Development of a full business plan for the first fitness center in Zaporizhzhya;
● Identification of potential investors and negotiation of partnership conditions;
● Premises search and conclusion of a Letter of Intent for the first fitness center;
● Sourcing equipment manufacturers, signing preliminary supply agreements; contracting a
construction company;
● Preliminary agreements with fitness trainers for the opening team;
● Brand concept development in cooperation with a marketing agency.
*The project was discontinued due to political instability related to LNR/DNR developments and
the sharp devaluation of the UAH.

Apr 2010 – May 2015 Career in the jewelry holding “Zolotoy Vek”

Head of the Development Department, Unlimited Company "Lombard Capital" (Sept 2013 - May
2015)
Zaporizhzhia, Ukraine
https://lombard-capital.com.ua

● Expansion and strategic development of the pawnshop chains “Capital” and “Partner” across
Ukraine, focusing on cities with populations over 10,000 (450–500 pawnshops at the time);
● Creation and approval of the company’s development plan, including expansion priorities and
operational improvements;
● Identification and leasing (inc. sub-leasing) of premises for new pawnshops (street retail) and
relocation of existing ones to stronger commercial locations;
● Negotiation and signing of lease agreements with landlords;
● Contract renewals and renegotiations to secure improved terms (rent-free periods, fixed rent,
avoidance of USD indexation, government-indexation clauses, sublease options, etc.);
● Collaboration with real estate agents and agencies to identify high-potential retail locations;
● Development of growth strategies to expand the chain and strengthen market position;
● Field supervision of regional branches during business trips;
● Coordination with regional managers on branch openings and relocations, and cross-
functional cooperation with legal, marketing, HR, security, accounting, and finance
departments. Direct reporting to the CEO, including progress updates, deliverables, and
planning.

Manager Business Development "Jewelry Factory "Zolotoy Vek" (April 2011 – Sept 2013)
Zaporizhzhia, Ukraine
https://www.zolotoyvek.ua

● Expansion of the retail chains “Zolotoy Vek”, “Center Jeweler”, and “Dominant” across central,
southern, and eastern Ukraine, focusing on cities with populations over 50,000 (200+ stores at
the time);
● Search and leasing of retail premises (street retail and shopping malls), including opening new
stores and relocating existing ones to higher-traffic locations;
● Development of business relationships with real estate and development companies,
strengthening the company’s visibility and positioning in the commercial property market.
● Representation of the company at retail conferences and industry events;
● Execution of responsibilities overlapping with the Head of the Development Department of
“Lombard Capital”, including tasks in location sourcing, negotiations, and expansion planning.

Regional manager, Unlimited Company "Lombard Capital” (April 2010 – June 2011)
Kyiv, Ukraine
https://lombard-capital.com.ua

● Establishment of the pawnshop network in Kyiv from scratch, resulting in the opening of 15
branches within 14 months;
● Search and leasing of premises (before the development department was created), including
negotiations with landlords, obtaining permissions for outdoor advertising and renovations,
and signing lease agreements;
● Organization of pawnshop launches, including premises renovation, installation of outdoor
advertisement, and coordination of opening procedures with local authorities;
● Staff recruitment, conducting interviews and assembling local teams (at that stage hiring was
performed regionally rather than through the central office);
● Operational management, ensuring smooth workflow across departments, including cash and
precious metal encashment procedures;
● Financial oversight, collecting and preparing financial reports from each department and
submitting them to the central office, as well as supervising bookkeeping for the regional
office.

Dec 2009 – Apr 2010 Sales Promoter in LLC Bayadera Holding (spirits company)
Kyiv, Ukraine
http://www.bayaderagroup.com

● Presentation of company brands (6-8 trademarks) to retail customers for the purpose of direct
selling;
● More than 200 consultations per shift.

Trainings, seminars & workshops
● “Strategy of successful companies”, Vitaly Ivahiv (2013.) Strategic management, business planning,
company's budget, financial analysis;
● DYB - Develop your business, “Company's DNA” training (2014.) Building an effective business model,
developing a competitive product, creating a strong brand;
● Workshop “Financial Strategy”, Alexander Tildikov (2015.) Practical application of the company's financial
instruments, including planning and financial resources management;
● Time management training (2016.) Formation of goals and values, planning, delegation of authority;
self-motivation;
● Cognizant mandatory trainings (2018 - 2019.) Digital Overview, Introduction to Design Thinking,
Intelligent Process Automation, Introduction to Artificial Intelligence, Analytics Primer, Introduction
to Machine Learning, Big Data Fundamentals, Preparing for Organizational change;
● Six Sigma online courses (Kennesaw State University, 2021.) - a concept for managing company processes;
● Advanced Certified Scrum Product Owner (2 days - 16 hours online course by Scrum Alliance; Westminster,
Colorado, 2022.)

Skills and Capabilities
● Visionary and strategic thinking: ability to see the big picture while effectively diving into operational
details; strong foresight in identifying opportunities, risks, and long-term prospects;
● Leadership and team management: experience in leading teams and projects, taking responsibility for
outcomes, setting priorities and KPIs, and making informed decisions;
● Time management skills: working at maximum effectiveness with available resources;
● Organizational loyalty and ownership mindset: commitment to the employer’s goals and long-term
development;
● High-stress resilience: ability to maintain performance and decision-making quality in crisis conditions;
● Personal strengths: highly motivated, fast learner, disciplined, punctual, and attentive to details.

Additional info
● Personal information: not married, no children; category B driver's license;
● Foreign languages: English –advanced (B2-C1); German – advanced (B2-C1); Polish - intermediate (B1);
● Hobbies: travelling, sports (mountain skiing, fitness), literature, music, wristwatches;
Favorite books: Ayn Rand «Atlas shrugged», Jack Welch «Winning», Sun Tzu «Art of war», Jack Trout «Marketing
warfare», Eliyahu M. Goldratt «The goal», Niccolò Machiavelli «The Prince», V. Tarasov «Technology of life»,
W. Chan Kim «Blue ocean strategy», R. Cialdini «The psychology of persuasion», Eric Berne «Games we play»,
Stephen R. Covey «7 Habits of highly effective people», Sam Walton «Made in America», Jim Collins «From good
to great», Yuval Noah Harari «Homo Sapiens» and «Homo Deus», Nassim Taleb «Antifragility», Daniel Kahneman
«Thinking, Fast and Slow», Ray Dalio «Principles» and many others;
George Orwell «1984», «Animal farm»; Erich Maria Remarque «Three comrades», «All quiet on the
Western Front, «Flotsam»; J. D. Salinger «The Сatcher in the Rye; Johann Wolfgang von Goethe «Faust», Sir
Walter Scott «Rob Roy», Dante Alighieri «Divine Сomedy» and many others;
Favorite movies: «Once upon a time in America» Sergio Leone, «The Godfather» Francis Ford Coppola,
«Dogville» and «Dancer in the Dark» Lars von Trier, «Devil wears Prada» David Frankel, “The Pursuit of
Happiness” Gabriele Muccino and many others;

● Academic interests: business development, digital economics, AI, IoT, Big Data, offline and online sales,
distribution, supply, manufacturing, marketing, finance, investment banking, stock markets, psychology;

● Inspiration: successful people like Henry Ford, Sam Walton, Jack Welch, Ray Kroc, Steve Jobs, Jeff Bezos,
Bernard Arnault, Elon Musk and many others.