Олександр

Oleksandr
Antonov
Digital Marketer · User Acquisition & Media Buying
21 y.o. | Kyiv, Ukraine | Open to remote work

PROFILE
Entry-level digital marketer focused on user acquisition, paid social and media buying.
My skills come from dedicated training — Gismart Digital Marketing (UA track) and a
media-buying course — together with hands-on practice setting up and testing Meta
(Facebook / Instagram) ad campaigns and reading performance metrics (CPM, CPC,
CTR, CPA, ROAS, ROI). Motivated, data-driven and quick to learn, with a strong
interest in funnel analysis and creative testing. Comfortable using AI tools for fast
creative production.

ABOUT ME
DIGITAL MARKETING TRAINING
Entry-level digital marketer focused on user
acquisition, paid social and media buying. Digital Marketing — Gismart Academy
Trained through Gismart Digital Marketing and User-acquisition (UA) track: funnel building & analysis, audience segmentation, campaign
a dedicated media-buying program, with planning across paid channels, metric-based optimisation and performance reporting.
hands-on practice building and testing Meta
Media Buying Course
ad campaigns and reading performance
Hands-on Facebook / Instagram ad setup: creating ad accounts and campaign structures,
metrics. Data-driven, fast learner, results-
launching test campaigns, tracking core metrics and optimising toward target CPA /
oriented.
ROAS.
Performance Marketing — Global Genius • Traffic Arbitrage Course • UX/UI
CONTACTS
Design — Svitlo Education
Phone
[відкрити контакти](див. вище в блоці «контактна інформація»)
EXPERIENCE
Email
[відкрити контакти](див. вище в блоці «контактна інформація»)
Event Manager Sep 2025 – Feb 2026
Telegram
Organised and coordinated events from planning through to execution
@Sasha_Ant1
Coordinated designers, contractors and suppliers
Location
Supported event promotion and prepared promotional materials
Kyiv, Ukraine
Handled on-site logistics and post-event reporting

HARD SKILLS Sales Manager — Auto Level Jan 2025 – Sep 2025
Sold cars by handling inbound leads generated from Facebook ad campaigns
Paid Media & Media Buying
Consulted customers by phone and via CRM; processed applications and orders
Meta Ads (Facebook / Instagram)
Campaign setup & structure (CBO / ABO) Answered questions, handled objections and closed sales
Test ad launches & ad account setup Kept accurate records of leads and deals
A/B testing of ads & landing pages
Call Center Operator — "Vse dlya domu" Jan 2023 – Dec 2024
Retargeting & audience segmentation
Customer support via phone and CRM; handled objections and complaints
Analytics & Tracking Processed orders and kept accurate records
Funnel analysis (UA), CRO Focused on customer retention and satisfaction in high-volume environments
Metrics: CPM, CPC, CTR, CPA, ROAS, ROI,
LTV, CR
Meta Pixel, UTM tags, event setup EDUCATION
Google Sheets / Excel, Tableau
Taras Shevchenko National University of Kyiv — Institute of Geology
Research & Creatives
Economic Geology
Audience & competitor research
Ad-spy tools: AdHeart
Figma, Photoshop, Illustrator
KEY TOOLS & PLATFORMS
AI tools: Claude, Gemini, Lovable, Base44
AI video: Kling, VEO 3, Grok Meta Ads Manager Meta Pixel Google Analytics AdHeart Google Sheets

Tableau Figma Photoshop UTM Builder CRM
LANGUAGES
Ukrainian — Native INTERESTS
English — B1 (Intermediate)
Norwegian — A2 (Elementary) Confectionery / baking — make custom cakes to order for private clients.