Andrii

CREATIVE PRODUCER — VERTICAL DRAMA & MARKETING VIDEO CONTENT
Short-Form Drama · Digital Content Strategy · Marketing-Driven Production
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Professional Summary
Creative producer with 13+ years in video production, specializing in vertical drama development for mobile platforms and marketing-oriented video content for digital channels (FB/YouTube). Part of the founding team that launched a studio's vertical drama division, overseeing both client-commissioned and original titles end-to-end — from concept and pilot to full production. Track record of designing new digital video formats built specifically to drive content monetization and marketing/mobilization objectives for government, defense, and commercial clients.
Key Skills
• Vertical drama development for mobile apps: concept, pilot, and full-cycle production for original titles and client-commissioned titles
• New digital formats focused on content monetization
• Monitoring of marketing, creative, and production trends
• Understanding and hands-on skills in video editing
• Full-cycle production management: concept → script → pre-production → production → post-production
• Team building and briefing: screenwriters, film crews, post-production, for parallel short-form and marketing productions
• Strategic and financial planning, KPI implementation and tracking
• Client service, packaging and selling content offerings, agency business development
• Work with government agencies and special services, including NDA-covered projects
• Screenwriting expertise and television production experience (reality shows, talk shows, game shows)
• Marketing-driven video content: campaigns built around specific promotional and mobilization objectives for government/defense clients
Languages
• Ukrainian — Native
• English — Upper-Intermediate/Advanced (B2–C1)

Work Experience
Creative Producer / Creative Supervisor | AMO Pictures
03/2023 – Present
• Part of the founding team that launched the studio's vertical drama division for mobile apps, driving development and production of both original titles and client-commissioned titles
• Created vertical dramas and all accompanying content (creatives) for platforms including Dramabox, MyDrama, Dramashorts, Torix, and others
• Delivered dozens of titles with multi-million views on these platforms, driving strong purchase/subscription conversion rates
• Built stable, ongoing communication with platform partners
• Designed and launched new video formats for FB/YouTube built specifically for content monetization; supervised each format through the full cycle — concept, format, pilot, script, pre-production, production, post-production
• Produced marketing-driven video content for military and government clients: promotional content designed around mobilization objectives, plus additional digital and marketing video content on request (NDA)
• Delivered full-cycle video projects for the military and special services more broadly, including agency digital content requested under NDA
• Built and briefed teams — screenwriters, film crews, post-production — across short-form drama and marketing productions running in parallel
• Developed and delivered additional social and advertising video projects for clients (creative and production)
Creative Director (Managing director) | TWIGA / LOVIVIDEO creative video agency, Kyiv
06/2018 – 03/2022
• Shaped and maintained the company's strategic direction
• Developed messaging and advertising video content (digital and TV) for clients including PepsiCo, ATB, Silpo, Novus, Naftogaz, and others
• Financial planning and analysis
• Implemented a KPI system
• Built content packages and sold them to clients
• Organized the team for maximum effectiveness
• Client service
• Project and creative process monitoring
• Monitored marketing, creative, and production trends
• Participated in marketing festivals
Creative Producer | Journalist Investigations
06/2016 – 11/2016
Format development, team search, and production
Executive Screenwriter | STB Channel / "The Bachelor" (reality show)
06/2013 – 06/2016
Season concept development
Casting of the lead and female contestants
Development of country concepts and episode content
Took part in filming and interviews, adjusted the storyline direction
Editing of episodes and additional content — promos, teasers, and advertising materials
Executive Screenwriter | STB Channel / "Lie Detector" (studio show)
12/2011 – 06/2013
Season concept development
Casting of the lead and contestants
Development of country concepts and episode content
Took part in filming and interviews, adjusted the storyline direction
Editing of episodes and additional content — promos, teasers, and advertising materials

Screenwriter / Journalist | STB Channel / "Phenomenon" (live talent show)
06/2011 – 12/2011
Education
Ukrainian State University of Finance and International Trade (UDUFMT)
Master's degree, International Economics