Sofia

S O F I I A K U Z M E N KO
Graphic Designer · Visual Designer · UI/UX Designer
Warsaw, Poland · Open to Remote / Hybrid

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PROFILE
Digital designer with 3+ years of experience creating visual experiences across UI/UX, marketing, social media, and digital products.
Strong background in translating ideas and complex information into clear, engaging visual communication through composition,
typography, hierarchy, illustration, and storytelling.
Experienced in creating static and digital campaign assets, social content, product interfaces, presentations, infographics, and
visual concepts, with Figma as a primary design tool. Comfortable collaborating with content, marketing, and product-oriented
teams, iterating based on feedback and designing for different audiences and platforms.
Particularly interested in digital health, education, behaviour-focused products, and human-centered communication. Experienced
with AI-assisted creative workflows and basic motion/video production.

CORE SKILLS
Visual & Graphic Design Digital Campaigns · Social Media Creatives · Marketing Assets · Infographics · Visual Storytelling · Illustration
· Typography · Composition · Layout · Brand Consistency · Presentation Design
UI/UX & Digital Products UI Design · UX Design · Wireframing · Prototyping · User Flows · Information Architecture · Design Systems ·
Responsive Design · Mobile & Web Interfaces · Usability · User-Centered Design
Content & Motion Short-form Video · Basic Motion Design · Video Editing · Creative Concepts · Storyboards · Social Media Content ·
Creative Direction
Design Approach Visual Hierarchy · Accessibility-Aware Design · Inclusive Communication · Design for Different Audiences · Iteration
· Feedback · A/B Testing Principles · Competitor Research
AI & Creative Technology AI-assisted Creative Workflows · Grok · ChatGPT · Midjourney · Runway · Gemini · Claude · Kling

TOOLS
Figma · Canva · Procreate · CapCut · Notion · Webflow · ChatGPT · Midjourney · Runway · Gemini · Claude

EXPERIENCE
Digital Content & Visual Designer 1 year
Hillel Polska · Warsaw, Poland
Create visual content for digital channels, including social media graphics, campaign visuals, covers, promotional materials,
and short-form video.
Develop visual concepts from initial idea through production, adapting designs to different formats and platforms.
Translate cultural, educational, and community-focused topics into clear and engaging visual communication for a young
international audience.
Work with content and communications teams to develop concepts, storytelling, copy direction, and visual execution.
Create and edit short-form video content for TikTok and Instagram, including concept development, filming, editing, and trend
adaptation.
Maintain visual consistency across recurring content formats while experimenting with new creative approaches.
Use audience behaviour, engagement, and platform trends to refine content and creative decisions.

UI/UX Designer 3+ years
Freelance / Independent Projects
Designed web and mobile digital products from early concepts through high-fidelity UI and interactive prototypes.
Conducted competitor analysis, user research, user-flow development, wireframing, and usability-focused design exploration.
Created structured interfaces using typography, visual hierarchy, grids, spacing, components, and design systems.
Designed user journeys and interaction flows for digital products with a focus on clarity, accessibility, and ease of use.
Developed high-fidelity prototypes in Figma and presented design decisions with clear rationale.
Iterated designs based on feedback and usability considerations.
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Worked on product concepts including SaaS, mobile applications, landing pages, and social-impact products.

Mobile UI/UX Designer 1 year
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Designed wireframes, prototypes and high-fidelity screens for a mobile app in Figma.
Conducted UX research to validate flows and inform design decisions.
Collaborated closely with developers through final hand-off.

E D U C AT I O N
Bachelor’s Degree — Social Communication / Journalism
University of Warsaw · Warsaw, Poland
Focus areas included digital communication, journalism, social media, video production, content creation, marketing, and visual
communication.

ADDITIONAL TRAINING
UX/UI Design — Projector Institute
UX research · User flows · Wireframing · Prototyping · UI design

Web Design — Projector Institute
Web design fundamentals · UI systems · Responsive design · Digital products

LANGUAGES
English — Fluent / Professional working proficiency
Ukrainian — Native
Polish — Beginner

ADDITIONAL
Strong interest in health, education, technology, and human-centered digital products
Comfortable working across design, content, marketing, and product contexts
Experienced in fast-paced creative workflows with multiple projects and formats in parallel
Comfortable presenting concepts, explaining design rationale, and incorporating stakeholder feedback
Open to AI-assisted creative workflows and continuously exploring new design tools and technologies