Андрій

Andrii Krasylnykov
AI Creative Production Lead
[відкрити контакти](див. вище в блоці «контактна інформація») LinkedIn | Andrii Krasylnykov
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See the work: AI image portfolio
15 product campaigns, photoreal AI models, performance ads, AI video
andrii-krasylnykov-portfolio.netlify.app

SUMMARY
Creative strategist and AI production lead with 3+ years in performance creative, from hands-on video editing to
running AI-driven production teams. Produced 1,200+ short-form video creatives for US exam-prep apps and led
end-to-end delivery of a 180-episode fully AI-generated vertical series with a team of 8. Builds repeatable pipelines
where AI avatar, video and audio tools cut production time and cost for performance creative on Meta, TikTok and
Google.

CORE COMPETENCIES
AI production pipelines: AI avatar-led formats, AI-assisted series production, standardized workflows that scale
daily output
Team leadership: cross-functional teams of designers, editors and producers; mentoring on generative AI tools
Creative strategy: audience research, competitor analysis, concept and angle testing, up to 25 briefs per week
Performance creative: Meta, TikTok and Google campaigns tied to CPA, CTR and budget scale-up
Verticals: iGaming, betting, subscription apps, health, education, automotive, YouTube, local business

EXPERIENCE
Senior Creative Strategist, NDA
Confidential employer (NDA), 2 subscription mobile apps · Full-time · Nov 2025 – Sep 2026 · Remote
Ran creative strategy for 2 subscription mobile apps in parallel, in mental health and AI-powered education,
targeting the US and South America.
Built hypotheses from market, competitor and own-creative performance analysis, then wrote the briefs; produced
many creatives myself and handed the rest to designers.
Built production workflows around Google Flow (Nano Banana, Omni), Kling, Seedance, Wan, GPT Image, HeyGen,
ElevenLabs, Claude and Gemini, using AI generation in every creative: images, video, avatars, voiceover and music.
Delivered 25 briefs per week with 3 unique variations each, approved final creatives, passed them to the UA
manager for launch and ran joint analysis to shape the next hypotheses.
Beyond the role: designed the creative production process, researched and selected AI services, and set up
kanban boards and workflows across the whole production team.
AI Creative Specialist, Energise
Freelance · Jun 2025 – May 2026 · Remote
Worked as AI Creative Specialist for 2 US exam-prep education apps (NCLEX nursing exam and CDL commercial
driver's license test).
Personally generated and assembled 1,200+ short-form video creatives in one year (about 100 per month), at
roughly 1–1.5 hours per video.
Trained the team to work with generative AI, built the production workflows and brought in new tools and methods
as they emerged.
Pioneered AI avatar workflows as a primary creative format: testing many creator portraits, looks, voices and
delivery styles quickly and cheaply to find a winner, then commissioning real UGC from the winning portrait instead
of spending months and large budgets searching for the right creator.

Creative Strategist, Gambling Media Group
Full-time · Sep 2025 – Nov 2025 · Remote
Developed creative concepts for 2 large iGaming brands in the US and Latin America across a wide range of
formats: 8–10 concepts per week, each delivered as a pack of 3 variations.
Built creative systems for both brands, supporting budget scale-ups on 6+ campaigns through lower CPAs and
stronger click performance.
Worked in a team of 1 media buyer, 3 designers and 2 creative strategists, aligning creative output with campaign
KPIs across Meta, TikTok and Google.
Senior AI Series Manager & Producer, JATAPP
Full-time · May 2025 – Jul 2025 · Remote
Built the entire production system from scratch as one of two creators of the company's AI series direction, a
format it had never produced before: adapting books into fully AI-generated vertical series.
Led end-to-end production of 180 episodes across 2 seasons at about 15 episodes per week, covering book
reading, scriptwriting, characters, story adaptation, runtime cutting and final delivery.
Hired, interviewed and trained a team of 5 designers and 3 producers; owned deadlines, quality control and output
volume, and wrote scripts with support from the producers.
Designed and standardized every stage of the AI production workflow, from adaptation and scripting to generation,
editing and delivery.
Creative Strategist, Digital Advertising Agency
Freelance · Sep 2024 – May 2025 · Remote
Developed creative strategies and ad briefs for agency clients across 7+ verticals, from education to a local
parking network in the Netherlands (strategy only, no design work).
Ran audience research and competitive analysis to find high-potential ad angles before production.
Tested creative concepts and angles to identify winning formats and reduce wasted spend on underperforming
creatives.
Assistant Creative Strategist + Photo/Video Editor, Board Game Brand (Ukraine)
Confidential client, freelance · Oct 2024 – Mar 2025 · Remote
Worked with a widely known tabletop and card game brand in Ukraine as assistant to the creative strategist.
Wrote creative briefs and ran analytics and research to support advertising concepts and campaign ideas.
Designed and produced video and static creatives for my own briefs and for others.
Video Editor, Freelance
May 2023 – Jul 2024 · Remote
Edited and produced video for many different clients: performance ads on Meta (Facebook, Instagram), Shorts,
YouTube, TikTok and other formats.
Worked closely with creative teams on concepts, scripts and storyboards for advertising campaigns.
Used Premiere Pro and CapCut for editing, motion graphics and performance optimization, and added AI tools for
visual and audio enhancement.
Managed the full production cycle and delivered projects on time in a fast-paced environment.

SKILLS
AI Production Google Flow Team Leadership
AI Avatar Production Kling, Seedance, Wan Hiring and Team Training
AI Image Generation GPT Image Production Workflow Design
AI Voice and Music Generation HeyGen, ElevenLabs Process Optimization
Prompt Engineering Claude, Gemini, ChatGPT Project Management
Research and Evaluation Premiere Pro, CapCut Quality Control

LANGUAGES
Ukrainian Russian English
Native Native B1