Анна

ANNA SHKAROVSKA
MARKETING MANAGER | CAMPAIGNS | PARTNERSHIPS
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PROFESSIONAL PROFILE
Marketing Manager with 5+ years of experience in a leading Ukrainian company, complemented by 4+
years in account management across international agency environments. Experienced in advertising
campaign launches, partner management, cross-functional project coordination, budgets, contracts, reporting,
market monitoring, and competitor analysis. Interested in continuing a marketing career within an international
company.

CORE COMPETENCIES
Partnership &
Integrated marketing Marketing project Advertising material Contract & budget
stakeholder
campaigns coordination review coordination
management

Market & competitor Cross-functional Client & agency Reporting & New product
analysis collaboration management performance tracking launches

PROFESSIONAL EXPERIENCE
09/2021
Favbet Ukraine Marketing Manager
• Launch and coordinate new advertising campaigns.
• Coordinate and oversee marketing activities with business partners.
• Coordinate marketing projects and partnership initiatives from planning through execution.
• Review and approve advertising materials, campaigns, and promotional placements.
• Onboard and manage new business partners; prepare and coordinate contracts and other legal
documents.
• Register and maintain applications and partner contracts in 1C.
• Coordinate cross-functional cooperation and build effective relationships with company partners.
• Prepare and analyze marketing reports; monitor the market, trends, and competitors’ marketing
activities.

12/2018 -
02/2020
Havas Ukraine Account Manager
Clients: Marvel ITG, TEVA, Cargill
• Served as the lead point of contact for customer account management matters.
• Helped manage creative strategy and development, including client approvals, briefings, and check-
ins.
• Maintained supplier relationships and supported timely delivery against customer needs and
objectives.
• Managed job orders, status and conference reports, estimates, billing, budgets, trafficking, fees,
and payments.
• Learned clients’ businesses, products, goals, and competitors; coordinated internal departments,
deadlines, and quality.
Selected achievement: Supported the launch of Marvel Mix on the market.

ANNA SHKAROVSKA • MARKETING MANAGER • 1

EARLIER EXPERIENCE
02/2018 -
07/2018
FCB Kyiv Account Manager
Clients: Beiersdorf (Nivea), Mondelez International
• Developed project ideas for new product launches with creative and media teams, including
budgets, timelines, monitoring, and evaluation strategy.
• Supervised day-to-day implementation, feedback gathering, team coordination, and client
communication.
• Managed advertising projects and campaigns, market analysis, supplier selection, agreements,
estimates, and budget delivery.
• Collaborated with media and PR agencies and coordinated with Hamburg.
Selected achievement: Supported the launch of Nivea MicellAIR and Nivea Urban Skin Detox.

11/2015 -
02/2018
Publicis Visage Junior Account Manager
Clients: L’Oréal, SCA, SEB Group, SunInBev, Pfizer
• Built professional client relationships and coordinated projects and incoming brief quality.
• Coordinated adaptation of regional TVC, print, and digital materials with creative, production, and
media agency teams.
• Collaborated with a media agency and Publicis Conseil in Paris.
Selected achievement: Supported the launch of L’Oréal Garnier Skin Naturals Mask.

02/2015 -
02/2018
Atlantic Group Office Manager
• Managed courier services, dispatch, and incoming and outgoing post.
• Arranged conference calls for senior managers and coordinated company events and activities.
• Implemented company policies, supported employee communications, and maintained office
operations.

05/2014 -
09/2014
DHL Global Forwarding Office Manager
• Arranged conference calls for senior managers and coordinated company events and activities.
• Handled telephone calls, office supplies, and cooperation with other business departments.
• Maintained office and kitchen supplies and ensured presentable common areas.

EDUCATION
2013 - 2014
National Aviation University Master’s Degree in Administrative Management

2009 - 2013
National Aviation University Bachelor’s Degree in Tourism

SKILLS & LANGUAGES
DIGITAL LANGUAGES BUSINESS
MS Office: Excel, Word, PowerPoint - Ukrainian - Native Leadership • Communication •
advanced English - B2 Ownership • Initiative • Goal
German - A1 orientation

ANNA SHKAROVSKA • MARKETING MANAGER • 2