Юрій

Yurii Lutai
Shopify Developer & E-commerce Store Manager

5 years End-to-end 2 platforms
in e-commerce setup to daily sales Shopify · Horoshop
C O N TA C T

PROFILE
LOCATION
Odesa, Ukraine
E-commerce specialist with 5 years of experience building, launching and
E M AIL
running online stores. Spent 3 years on the product side of Horoshop, a
[відкрити контакти](див. вище в блоці «контактна інформація»)
SaaS e-commerce platform, while building and managing client stores on
it. For the past 2 years, focused on Shopify: end-to-end store setup, theme
CORE SKILLS
customization, catalog and content management, and conversion
Shopify improvements. Combines technical skills with a store owner's view of
sales, SEO and customer experience. Comfortable owning a store end to
Store setup, OS 2.0 themes,
Liquid, sections & blocks, end and working alongside designers, marketers and other developers.
metafields, metaobjects, apps,
EXPERIENCE
Markets, checkout & payments
Front-end Shopify Developer & Store Manager 08/2024 – Present
HTML, CSS, JavaScript,
Launched Shopify stores end to end: theme, navigation, payments,
responsive layouts, page speed
shipping and taxes
Back-end
Raised conversion rate by 25% with redesigned product pages, a
Node.js, Express, NestJS, REST &
simpler cart and upsells
GraphQL APIs, integrations
Sped up stores: mobile PageSpeed from 35 to 80+ via image
Horoshop optimization and app cleanup
Platform setup, design
Grew organic traffic by 40% with on-page SEO, structured data and
customization, integrations
clean URLs
Store management Built custom Liquid sections and Node.js back-end integrations
Catalogs, collections, CSV import/ (REST, GraphQL, webhooks) instead of paid apps
export, inventory, pricing,
Managed catalogs and content: collections, variants, metafields,
discounts
product copy, promo pages
Content & SEO
Set up GA4, GTM, Meta Pixel and Merchant Center feeds for accurate
Product copy, landing pages,
sales and ad tracking
meta tags, URL structure, image
optimization Migrated stores to Shopify with products, customers and SEO
redirects preserved
Marketing & analytics
GA4, GTM, Meta Pixel, Merchant Platform & Store Developer · Horoshop 07/2021 – 08/2024
Center, Klaviyo / Shopify Email
Developed front-end and back-end features for the Horoshop SaaS
Tools platform, from design to release
Figma, Photoshop, Canva, Git, Collected client feedback and worked with the product team to
Google Workspace, Trello / Jira
improve store functionality
L A N G UAG E S
Built and ran client stores in various niches, growing monthly revenue
by 30% for one of them
Ukrainian Native Configured design, catalog structure, payments and delivery (Nova
Poshta, LiqPay)
English B2
Ran day-to-day operations: product uploads, pricing, promotions,
E D U C AT I O N content and SEO
Trained store owners to manage their stores independently after
Master's in Software Engineering launch
Interregional Academy of
Personnel Management SELECTED PROJECTS
2024–2026
Woodcarving Tools International — handcrafted chisels and gouges for
Bachelor's in Software Engineering
woodcarvers. Set up the store, product pages and worldwide shipping.
Interregional Academy of
Personnel Management Fizi Ukraine — plant-based protein and snack bars. Built the store with
2021–2024 Nova Poshta delivery; manage product content, promotions and SEO.
Junior Specialist in
Kyiv Workshop EU · US — custom wooden products for restaurants,
Software Engineering cafes and hotels. Built the B2B storefront, catalog and content pages.
Odesa College of Computer Kari Studio UA · Worldwide — Ukrainian brand of handmade baby
Technologies "Server" bedding and nursery decor. Built the store and customized the theme;
2017–2021 manage the catalog, product pages and content.