Марина

Maryna Sokolyan
Research & Media Analyst, Information Specialist

CONTACT
[відкрити контакти](див. вище в блоці «контактна інформація»)
[відкрити контакти](див. вище в блоці «контактна інформація»)
Kyiv, Ukraine
LinkedIn profile

PROFESSIONAL SUMMARY
Senior Communications & Project Specialist with a strong background in Sociology (MA, Kyiv-Mohyla Academy) and extensive experience in media monitoring, market analysis, and executive reporting. Experienced in media content analysis, source evaluation, and qualitative research support across corporate and political sectors. Skilled in synthesizing heterogeneous information, conducting fact-checking, and creating visual reporting materials using modern design and AI tools.

CORE COMPETENCIES
- Research & Information Analysis: Qualitative media analysis, content analysis, market and political intelligence, fact-checking.
- Information Verification: Source evaluation, textual consistency, cross-checking facts and translations.
- Reporting & Executive Briefs: Preparation of analytical reports, executive slide decks, and qualitative summaries for corporate clients and international institutions (IMF, UNDP).
- Visual Analytics & Layout: Infographics design, data presentation, document layout (Adobe InDesign, Illustrator, Photoshop, AI generation tools).
- Digital & Social Media: Understanding of social media intelligence, content marketing (HubSpot Academy), and online engagement dynamics (CASES).
- Languages: Ukrainian (Native), English (Fluent).

PROFESSIONAL EXPERIENCE

FREELANCE ILLUSTRATOR, DESIGNER & EDITORIAL FACT-CHECKER
(May 2016 – Present)
- Visual Communications: Designed layout, infographics, and presentation materials using Adobe Creative Suite (InDesign, Illustrator, Photoshop).
- Data Analysis & Publishing Research: Authored independent analytical articles on publishing industry dynamics and genre distributions (e.g., Genre Portrait market analysis).
- Fact-Checking: Conducted detailed fact-checking and source verification for translated literary works, ensuring accuracy of terminology, cultural context, and details.

SENIOR ACCOUNT MANAGER, ROMYR & ASSOCIATES
(February 2003 – May 2016)
- Project Management: Managed complex client accounts, combining market research, communication strategy, and analytical reporting for global organizations (3M, Bosch, GSK, Nuance Communications).
- Executive Editor of "The Romyr Report": Directed editorial operations, journalists, and publishing processes for a quarterly political analysis publication designed to deliver political intelligence to corporate clients and wider audience.
- Qualitative Research & Audits: Coordinated and participated in high-level qualitative research, including communication audits for the Cabinet of Ministers of Ukraine and reputation audits for global brands (e.g., Nestlé).
- Media Monitoring & Analysis: Conducted media coverage tracking, competitor benchmarking, and market environment mapping for pitch proposals and ongoing client strategies.
- Executive Reporting: Drafted complex analytical reports and strategic presentations for international institutions (IMF, UNDP).
- Training & Facilitation: Designed and delivered training for the National Bank of Ukraine (NBU) on conducting field interviews to assess economic expectations.

ACCOUNT MANAGER/ PROJECT MANAGER, ROMYR & ASSOCIATES
(January 1998 – January 2003)
- Media Monitoring & Content Analysis: Performed regular media monitoring, news analysis, and content categorization.
- PR Strategy Support: Contributed to research-backed strategy development and proposal preparation.
- Facilitation Support: Participated in communication training for UNDP representatives.

ANALYTICAL ASSISTANT, ROMYR & ASSOCIATES
(October 1997 – January 1998)
- Media Monitoring: Performed media content tracking and news analysis.
- Project Support: Assisted with organizational and analytical project tasks.

EDUCATION
Master of Arts (MA) in Sociology, National University of Kyiv-Mohyla Academy (2002)
North County High School, MO, USA (1995–1996)

SELEСTED CERTIFICATIONS & TRAINING
Content Marketing Certification, HubSpot Academy
Basics of SMM, CASES Media

SELECTED PUBLICATIONS & ANALYTICAL ARTICLES
- “Genre Portrait" — Analytical Industry Overview (in Ukrainian), Independent Publication, 2025
- "Communication Audit: The Human Factor" (in Ukrainian), Kyiv-Mohyla Business Studio, 2004