Резюме від 18 липня 2023 PRO

Ihor

Head of PPC (Digital Marketing, Senior), 140 000 грн

Зайнятість:
Повна зайнятість.
Вік:
37 років
Місто проживання:
Київ
Готовий працювати:
Дистанційно, Київ

Контактна інформація

Шукач вказав ел. пошту та LinkedIn.

Прізвище, контакти та світлина доступні тільки для зареєстрованих роботодавців. Щоб отримати доступ до особистих даних кандидатів, увійдіть як роботодавець або зареєструйтеся.

Досвід роботи

CEO and Co-Founder

з 09.2020 по 09.2021 (1 рік)
CAROOH, Київ (Маркетинг, реклама, PR)

24/7 OOH Delivery

We provide brands with the opportunity to advertise on private cars. Advertising that never stops and will be shown on any street in the city.

Advertisers get a web-based platform for planning and monitoring of advertising campaigns with real-time GPS tracking, location heatmaps and access to reports.

800 cars available for advertising campaigns in Kyiv

Owner and Digital Marketing Consultant

з 05.2020 по нині (4 роки)
IGT.Digital, Київ (Маркетинг, реклама, PR)

-Organic Traffic (SEO, Local SEO, Ecommerce)
-Paid Traffic (Google Ads, Facebook / Instagram, LinkedIn, Twitter)
-Technical Support (Google Analytics, Tag Manager, Search Console)
-Development (Site development, On-site fixes)
-Social Media Management (Facebook, Instagram, Telegram)
-Email Marketing

Wholesale Account Manager

з 03.2016 по 05.2016 (2 місяці)
Fozzy group, Київ (Роздрібна торгівля)

Accomplishments:
⦁ Signed 68 new sales contracts after 102 presentation meeting. Implemented "trading point cards" with expectations in prices, position and merchandise materials. This helped to create an exclusive business offer for each partner

⦁ Led the turnaround of poorly performing territory and increased sale from UAH 300,000 to UAH 1 Million within 3 months.

Digital Marketing Strategist

з 12.2015 по нині (8 років 5 місяців)
Upwork, Киев (Marketing, advertising, and PR)

My expertise includes but not limited to:
☆ Google Analytics
☆☆ Setup
☆☆ Conversion and event tracking
☆☆ Custom reports, dimensions, metrics
☆☆ Remarketing, dynamic remarketing

☆ Google Tag Manager
☆☆ Setup
☆☆ Collecting data using the Data Layer, variables, and events
☆☆ Using additional tags for marketing and remarketing

☆ Google Ads (Search, Display, Video, Shopping)
☆☆ Setup
☆☆ Audit
☆☆ Management

☆ Facebook Ads
☆☆ Setup
☆☆ Audit
☆☆ Management

☆ SEO
☆☆ On-site
☆☆ Off-site
☆☆ Strategy

Liquor Sales Representative

з 11.2014 по 03.2016 (1 рік 4 місяці)
Савсервіс, Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

Accomplishments:
⦁ Successfully negotiated with 4 nation-wide (45 stations in Kyiv region) gas station networks about better shelf placement for our goods and strict following to marketing in-store guidelines. Sales were increased from 900 liters to 1050 liters (15%) within 4 months.
⦁ Was chosen to join the leading team among 5 other candidates based on last quarter sales results and leadership skills.
⦁ Effectively combined my own salesperson position with Team Manager role while our manager was on a sick leave for a month.

Branch director

з 08.2013 по 08.2014 (1 рік)
Atma-pressa, Київ (Оптова торгівля, дистрибуція, імпорт, експорт)

Accomplishments:
⦁ Evaluated and hired 5 persons of 12 employees team. With no fires and quits within 1 year.
⦁ Cut monthly branch costs by 15% (UAH 200,000 to UAH 170,000). This was the result of changing office location, optimizing logistics and re-signing contracts with vehicle service and insurance providers.

Освіта

Donetsk National Technical University

Intellectual Systems, Донецк
Вища, з 2004 по 2009 (5 років)

Додаткова освіта та сертифікати

CXL - Google Shopping

September 2022
Сертифікат

CXL - Google Ads for Ecommerce

July 2022
Сертифікат

CXL - Landing page optimization

July 2022
Сертифікат

Знання мов

  • Англійська — вільно
  • Українська — вільно

Додаткова інформація

Versatile Digital Marketer: With a strong foundation in FMCG sales (12 years) and extensive experience in SEO, Google Ads, Analytics, Tag Manager integration, and Facebook ads (7 years), I bring a unique blend of technical skills and strategic thinking to drive results across diverse digital marketing campaigns.

Proven Track Record of Team Leadership and Business Growth: Throughout my digital marketing journey, I have excelled as a strategist and thrived as a business owner. I successfully built and managed an agency with a dedicated team of seven in-house professionals. By leveraging my entrepreneurial mindset and expertise, I fostered a collaborative environment that led to remarkable business growth.

Entrepreneurial Spirit and Innovation: In addition to my digital marketing prowess, I have showcased my entrepreneurial spirit by launching a startup in the outdoor advertisement niche. This venture allowed me to participate in the YEP incubator program, where my team secured the third position among 25 teams. This experience highlights my ability to identify untapped opportunities, take calculated risks, and drive innovative solutions. Currently, I am launching a micro-green business, further demonstrating my passion for exploring new ventures and making a positive impact :)

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