Світлана

SVITLANA PANKOVA
COMMUNICATION MANAGER

Profile info

Communication manager and strategist, journalist. 7 years of experience in journalism
and 6 in communications. I know how to work with difficult people and crisis situations.
Specializations: social policy, film and television industry, energy, economy. I want to
implement social projects which will help Ukraine both during the war and after victory.

Experience

Project-manager 07.2022 - 02.2023
Key Strategic Narratives

Communication support of the Ministry of Economy of Ukraine.
Participation in the development of the Ministry's communication strategy and
implementation; weekly planning.
Management of the press service of the Ministry. Accompanying the minister at public

Contacts events and interviews, on business trips; preparation of theses for interviews and
public speeches; organization of interviews with Ukrainian and international media
 [відкрити контакти](див. вище в блоці «контактна інформація») (Reuters, FT, Washington Post)
Working with crisis situations
 [відкрити контакти](див. вище в блоці «контактна інформація»)

 Kyiv
Project-manager 12.2020 - 08.2022
[відкрити контакти](див. вище в блоці «контактна інформація»)
 Institute of Cognitive Modeling
a-pankova-7397aa86/

Manager of the information campaign against domestic violence "It seems". Ambassador -
Masha Efrosinina
Skills
Developing and implementation of the media plan of the campaign for the year,
Team management organizing of the presentation of the campaign at the Olympic stadium, moderating of
the "It seems" platform. Organizing of interviews for campaign speakers
Developing of a communication
Organizing and writing of the script for shooting social videos in partnership with
strategy
StarLightMedia and the Ukrainian Red Cross
Writing theses for speakers Project manager related to "green" energy.

Communicating with Ukrainian Developing and implementation of strategy, media plans. Organization of interviews

and international media with the client, support at public speeches, writing posts for social media
Editor of the "Ukraine Now" Telegram channel and "Країна_інфо" Viber channel
Media planning
Writing operational wartime news, exclusive texts.
Preparation and organization of
video shoots

Organization of press events Previous experience

Writing message boxes 2013-2016 - journalist and editor of the STB TV channel website
2016-2018 - PR manager of the Novy Channel
Writing texts
2016-2018 - PR manager of TV presenter Hrygoriy Reshetnyk
2018-2020 - journalist of the industry media "Медіаняня", later - Media Busines Reports
Languages 2018-2020 - PR manager of the artist MELOVIN (in particular, at Eurovision 2018)

English B1

Polish A2
Education
Spanish А1
Journalism, bachelor 2010 - 2014
ACADEMICIAN STEPAN DEMIANCHUK INTERNATIONAL UNIVERSITY OF ECONOMICS AND
HUMANITIES, Rivne