Юлія

YULIA MOKINA
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PROFILE
Marketing Manager with experience in digital marketing, campaign management, and project
coordination. Experienced in managing marketing workflows, gathering stakeholder
requirements, and coordinating projects using Jira and Trello. Skilled in Google Ads, Microsoft
Ads, GA4, budgeting, and marketing analytics.

EDUCATION PROFESSIONAL EXPERIENCE
Master’s Degree in English and Marketing Manager
2023 - present
French Philology American Technologies Network, Corp.

Reduced advertising costs by 30% and increased ROAS from 1.2
Odessa I.I. Mechnikov National to 3.1 through campaign optimization, creative testing, and
University budget reallocation.
2014 - 2015 Coordinated marketing projects involving designers, developers,
and business stakeholders.

Bachelor’s Degree in English and Analyzed market trends and campaign performance to identify
optimization opportunities.
French Philology
Gathered and structured requirements from stakeholders to
define project scope, priorities, and timelines.
Odessa I.I. Mechnikov National
University Managed advertising campaigns across multiple paid media
channels, coordinating placements, creatives, targeting, and
2010 - 2014 performance analysis.
Managed and optimized Google Ads and Microsoft Ads PPC
campaigns using A/B testing and performance data.

Monitored KPIs and campaign performance in GA4 to optimize
campaigns and creatives.
SKILLS Used AI tools to improve content creation and marketing
workflows.
Budget Planning & Control

Campaign Management Supply Chain Manager 2020 - 2023
FENIKS LLC
Performance Marketing
Led supply chain planning and optimization projects, analyzing
Google Ads shipping data to identify bottlenecks and implement solutions.

Managed full-cycle import operations, ensuring compliance with
Project Coordination regulatory and customs requirements.

Marketing Analytics Oversaw contract execution, deliverables tracking, and legal
compliance.
Stakeholder Management Coordinated cross-functional teams, including logistics, finance,
and compliance units, to achieve project milestones.

Conducted financial cross-checks on supplier accounts,
resolving discrepancies to maintain smooth operations.
LANGUAGES
Marketing Manager 2016 - 2020
English - C1
STVOL LLC
French - B2
Planned and managed marketing activities and budgets.

Russian - Native Developed, launched, and optimized promotional campaigns.

Oversaw contractor collaboration, vendor negotiations, and
Ukrainian - Native project delivery.
Conducted competitive research, implemented analytics
reports.

Organized and participated in exhibitions, events, and shooting
competitions.