Олександр

Oleksandr Popov
Chief Marketing Officer
Telegram: https://t.me/Alex1Sid
LinkedIn: [відкрити контакти](див. вище в блоці «контактна інформація»)
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Competences__________

Personality type: Architect INTJ

Strategic Thinking and Visionary
> Developing and Implementing a Marketing Strategy
Customer-Centric Mindset
> Managing Brand and Enhancing Customer Experience
Analytical and Data-Driven Decision-Making
> Driving Customer Insights and Analytics
Digital Marketing Expertise
> Leading Digital Transformation
Leadership and Organizational Development
> Building and Managing Marketing Departments with Effective Organizational Structures

Languages: Ukrainian, Russian, English(B2).

PROFESSIONAL EXPERIENCE__________

MagneticOne Group from 01.12.2021 - 01.04.2023

Innovative software products | Ternopil

Recommendation contact: CEO Olha Savytska

Chief Marketing Officer

- Strategic planning
-Implement marketing plans in M1G companies to achieve goals according to ideal picture.
-Enhanced the Effectiveness of Marketing Activities Across M1G Companies
-Ensured Measurability and Transparency of Departmental Work

Key achievements:
✓ Transformed 1 out of 4 companies achieving their goals to 3 out of 4 companies achieving their goals
✓ Systematic Changes by implementing Organizational Policies, Instructions, and Requirements.

Emit Solutions from 09.2020 - 01.2022

Marketing Agency | Sacramento

Recommendations contact: CEO David Bukhatsov

Head of Marketing.
- Development of strategies and implementation.
- Execution Management
Main achievements:
✓ Achieved nearly a 2x increase in marketing department results (Result/Resources ratio)
✓ Launch and development of products.
✓ Successfully secured contracts through tendering processes

Novatek Electro 3.2019 07.2020- Project work

Objective: Entering the B2C market (E-commerce)
Main achievements:
✓ Creation of an online sales network (regional and international)
✓ Rapid scaling of advertising campaigns while maintaining profitability.
✓ Successful solutions for technical implementation aimed at automation and minimal involvement of human
resources.

Blank Sunglasses 11.2017 - 3.2019 Sunglasses online store

Marketer:
- Search for new online sales channels and development of current ones.
- Increase loyalty.

Main achievements:
✓ Diversification of sales channels.
✓ Increase ROAS by 50%
✓ Increase LTV

Freelance 11.2016 -09.20.2020

E-Commerce:
- Consulting and audit
- Creation and development of online stores.
- Building development strategies.
- Launch and increase sales on marketplaces.
- Research and testing of hypotheses.
EDUCATION
__________

Tallinn School of Managers (V. Tarasov) 2019-2020
Course - The art of management struggle

Google Partner 2016-2018
Search, Mobile, Video, Display, Shopping, Analytics

Stanford 2016
The course: Human Behavioral Biology (Robert Sapolsky)

Odessa National Polytechnic University 2002-2007 Specialist
Computerized control systems and automation
HOBBIES__________
Sociology, Psychology, Philosophy, Kitesurfing, Piano, Drawing.